Freemotion Fitness To Forego IHRSA 2020 Trade Show

Freemotion Fitness said that due to the recent announcement of a state of emergency in California, the ongoing global concerns, and uncertainty over the spread of the Coronavirus, it has made the “difficult decision” to withdraw from IHRSA 2020 in San Diego.

IHRSA: Health Club Membership Reaches 64.2M Americans

More than one out of five Americans belonged to a health club or studio in 2019, totaling 64.2 million consumers ages 6 and older, according to the 2019 IHRSA Health Club Consumer Report. The latest data shows a fifth consecutive year of growth in membership.

Reports: Modell’s Preparing For Bankruptcy Filing

Modell’s Sporting Goods is preparing to file for Chapter 11 bankruptcy, according to reports. Mitchell Modell, CEO, told Bloomberg that Modell’s plans to file with a stalking-horse bidder in place in order to support a sale of the company in a bankruptcy auction.

New National Report Puts Spotlight On Girls’ Sports Participation

In recognition of Women’s History Month, the Women’s Sports Foundation (WSF) in a partnership with Dick’s Sporting Goods Foundation released” Keeping Girls in the Game: Factors that Influence Sport Participation,” a new, national research report examining the social influences on youth entry, retention and drop out from sports.

Former NFL Star Joe Theismann Joins Sports Engineering

Sports Engineering Inc. (SEI) announced that former Super Bowl-winning quarterback Joe Theismann has joined SEI to help advance SEI’s SmartSpring technology. SEI is continuing its efforts to make footwear and sports equipment safer for athletes and active people of all ages.

Everlast Unveils ‘Be First’ Campaign

Everlast has revealed the next wave of trailblazers to be celebrated in “Be First,” a global campaign challenging consumers to carve their own path to success. In honor of Women’s History Month and International Women’s Day, the campaign spotlights the inspiring stories of boxing promoter Kathy Duva, Everlast athlete and boxing world champion Heather Hardy, and journalist Kris Herndon.

Hyperice Acquires NormaTec

Hyperice, best known for its Hypervolt vibrating massage tool, announced the acquisition of NormaTec, known for its pneumatic compression systems. As part of this acquisition, the companies will combine workforces, integrate product offerings, accelerate international business, and advance manufacturing competencies and product development initiatives.