Nolan Patrick, a projected No. 1 pick in the 2017 NHL Draft, has joined Bauer Hockey as an official partner.
Category: Sports/Fitness
Amazon Joins SFIA’s Board
The Sports & Fitness Industry Association (SFIA) shared that Amazon has joined the SFIA Board of Directors, to be represented by Fouzan Mansuri, director and category leader for Sports & Fitness at Amazon.
Under Armour Signs Josh Jackson
Under Armour signed Kansas guard Josh Jackson, expected to be a top-five pick in the NBA Draft, to an endorsement deal.
Nike Signs Seven NBA Draft Hopefuls
The players include Markelle Fultz, De’Aaron Fox, Malik Monk, Bam Adebayo, Jayson Tatum, Harry Giles and Jonathan Isaac
U.S. Lacrosse Launches Nationwide Lacrosse Communities Project
U.S. Lacrosse, the sport’s national governing body, announced the launch of the Lacrosse Communities Project – a program developed to create a vertically-integrated series of opportunities for children to participate in lacrosse from grade school through adulthood.
Anytime Fitness Granted License In China
The U.S.-based fitness franchise is joining China’s growing franchise community traditionally dominated by restaurants and retail outlets.
Report: Nike In Discussions To Sell Directly On Amazon
Nike is close to reaching a deal to sell directly on Amazon.com, according to a report from Goldman Sachs. Nike products are already sold on the site through third-party and unlicensed dealers.
Speedo USA Sets Swim Roster For 2017
Anchored by returning veterans Nathan Adrian, Missy Franklin, Conor Dwyer, Cullen Jones and Elizabeth Beisel, Team Speedo USA welcomed Ryan Murphy, its most recent addition to the team, as well as newcomers Kevin Cordes, Katie Meili, Hali Flickinger and Becca Meyers.
SFIA To Launch Product Showcase At 2017 Industry Leaders Summit
The Sports & Fitness Industry Association (SFIA) announced the launch of the inaugural Innovative Product Showcase at the 2017 Industry Leaders Summit.
IDC: Worldwide Wearables Market To Nearly Double By 2021
According to data from the International Data Corporation (IDC) Worldwide Quarterly Wearable Device Tracker, vendors will ship a total of 125.5 million wearable devices this year, marking a 20.4 percent increase from the 104.3 million units shipped in 2016.
Hibbett Sports Pledges To Raise $100,000 To Fight Heart Disease
Hibbett Sports Inc. shared plans to raise $100,000 in donations by June 30, 2017 to benefit the American Heart Association.
Adidas Unveils New NHL Uniforms
On Tuesday night in Las Vegas, Adidas and the NHL unveiled the new Adizero Authentic NHL jerseys. The new uniforms, which replace Reebok’s sponsorship deal, are designed to take the hockey jersey silhouette “to the next level by redefining fit, feel and lightweight construction.”
Bauer Hockey Athletes Finalists For NHL Rookie Of The Year
Toronto’s Auston Matthews, Winnipeg’s Patrik Laine and Columbus’ Zach Werenski — all official partners of Bauer – are finalists for the Calder Trophy at the NHL Awards event in Las Vegas on Wednesday night.
Fila Becomes Official Apparel And Footwear Provider Of The Western & Southern Open
Fila will outfit the more than 1,300 volunteers working the event, as well as on-court personnel such as linespersons, ball persons, chairpersons, and on-mic emcees. Fila also gains the right to use the tournament logo to embellish branded clothing.
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