Outdoor Nation is accepting applications from individuals between the ages of 18 and 28 or 501c3 non-profit organizations interested in connecting young Americans with their waterways through recreational paddling…
Category: Sports/Fitness
Dick’s Sporting Goods Taps Anomaly as Ad Agency
Dick's Sporting Goods has selected Anomaly as its new agency, the retailer confirmed. It's the first retained-agency relationship for Dick's and marks a shift from its strategy of relying on an in-house creative team and various production
Skullcandy Reiterates 2011 Earnings Outlook
Skullcandy, Inc. reiterated its net sales and earnings outlook for 2011, previously outlined Nov. 3, 2011 in the company's third quarter 2011 earnings release. The company expects 2011 net sales to increase 44% to approximately $231.0 million from $1
NRF: Holiday Retail Sales Up 4.1 Percent, Surpassing Expectations
The National Retail Federation in the final tally said retailers' 2011 holiday sales beat expectations, rising 4.1 percent to $471.5 billion – slightly surpassing NRF's holiday sales forecast of 3.8 percent growth. Sales at clothing and clothing
Allen Edmonds Taps Jack Nicklaus to Promote Golf Shoes
Allen Edmonds is partnering with Jack Nicklaus, the great American golf icon, to promote the Allen Edmonds line of golf shoes both domestically and globally…
Nike Adds Kevin Chappell as Golf Endorser
Nike Golf announced the signing of 25-year-old Kevin Chappell, who makes his professional debut as a Nike Golf athlete when he tees it up in the first round of the Sony Open in Honolulu, HI…
Eagles Nest Outfitters Launches College Market Program
Eagles Nest Outfitters (ENO) is launching a brand ambassador program that will hit campus and retail shops early next year. After a successful beta test with Syracuse University, the Brand Ambassador Program will fully launch January 2012…
Green Guru to Keynote ORWM Industry Breakfast
Outdoor Industry Association (OIA) and The North Face today announced that Andrew Winston, environmental strategist, globally recognized expert on green business, and author of Green to Gold and Green Recovery, will keynote the Outdoor Retailer Winter Mar
Harvard Study Supports Barefoot Running Benefits
Runners – at-least cross-country runners – who rear foot strike have approximately twice the rate of injury than those who forefoot strike, according to a recent Harvard study led by Harvard Professor Daniel Lieberman…
Fila Signs WTA Tour Star Vera Zvonareva
Fila has signed an endorsement agreement with Grand Slam finalist Vera Zvonareva…
Superfeet Joins Grassroots Outdoor Alliance
Superfeet joined Grassroots Outdoor Alliance as a vendor partner.
Superfeet Joins Grassroots Outdoor Alliance as a Vendor Partner
Grassroots Outdoor Alliance announced that Superfeet has joined its organization as a vendor partner…
CamelBak Hires Eastern Regional Sales Manager
CamelBak announced the addition of Jeremy Hancock to its North American sales team. Hancock joins CamelBak as the eastern regional sales manager…
Skier Visits Off 15.2 Percent At Vail Resorts
Vail Resorts, Inc. its retail sales and rental income slipped 0.7 percent on a 15.2 percent decline in skier visits to its western mountain resorts during the holiday period ended Jan. 2, 2012 compared to the same period a year ago, which ended Jan. 3, 20
Everlast Unveils 2012 Global Marketing Campaign
Everlast Worldwide Inc. has unveiled their 2012 global marketing campaign which takes aim at introducing and educating a new group of target users on the fitness benefits of fight sports training…
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