SIA Releases State of the Industry Video

Snowsports Industries America released the third annual State of the Industry Video as well as category-specific videos for alpine skiing, Nordic skiing and snowboarding to help members review how the 2012/13 season ended…

Sports Marketing Surveys USA Partners with AA Data Company

Sports Marketing Surveys USA (SMS USA) entered into a partnership arrangement with AA Data Company LLC, based in Grass Valley, CA. AA Data is the leading provider of retail audit sales information to the surf and skateboard industry through its ActionWatc

Hillerich and Bradsby Appoints Board Members

Hillerich & Bradsby Co. Inc., maker of the Louisville Slugger, has appointed three new board members. They include Doug Cobb, the former chairman and CEO of Appriss Inc., David Heath, who recently retired as vice president of global sales for Nike Inc., a

Bauer, G-Form Announce Exclusive Partnership

Bauer Performance Sports Ltd. announced a multi-year partnership with G-Form LLC, a leader in the design and development of impact protection for elite athletes and consumer products. This exclusive partnership will utilize patented technologies developed

Lids to Acquire Baptist’s Athletic Supply

Lids Sports Group has acquired Shawnee, OK-based Baptist’s Athletic Supply. Baptist’s, founded in 1922, has 10 outside team salesmen covering all of Oklahoma, north central Texas including the Dallas Metroplex and the west Texas panhandle, and

Puma Exec to Head British Olympic Association

Bill Sweeney, who has spent the past three years as head of business development at Puma, has been hired as chief executive of the British Olympic Association. Sweeney directed Usain Bolt's commercial activities for Puma in connection with the 2012 L

SIA, Ski Areas Strengthen Ties at Washington D.C. Meeting

SnowSports Industries America (SIA) and National Ski Areas Association (NSAA) boards say they are working closer than ever to boost snow sports participation in the wake of a meeting in Washington DC, where they also discussed pooling resources to advocat