Retail studies arrived over the last two weeks around the state of influencer marketing, the link between inventory efficiencies and markdowns, turning one-and-dones into recurring customers, brands’ opportunities to “mend A divided nation,” and more…
Category: Outdoor
LifeSaver Announces Exclusive Research Partnership With National Graphene Institute
LifeSaver, a UK-based manufacturer of portable and reusable water filtration systems, is thrilled to announce an exclusive contract with the National Graphene Institute (NGI) at The University of Manchester.
Paddlesports Retailer Opens Registration For 2019 Show
Paddlesports Retailer, the official national trade show of the paddlesports industry, has opened registration for the 2019 show, welcoming exhibitors, retailers, working media, independent reps and nonprofits. The show will take place from August 26 through August 29, 2019, at Oklahoma City’s Riversport Rapids and Cox Convention Center.
Vail Resorts Announces Sale Of Future River Run Base Area Development Site
Vail Resorts announced today that the sale of a parcel of land at the base of the River Run Gondola in Keystone to Colorado-based One River Run Acquisition, LLC (ORRA) has closed.
Hydro Flask Expands Global Presence With Distribution In Korea
Hydro Flask, maker of insulated stainless steel flasks and soft good innovations and a Helen of Troy Ltd. company, announced it will expand its growing global presence within the Asia-Pacific market this winter.
USA BMX Foundation And Mongoose Partner On Youth Educational Programs
USA BMX, the world’s largest BMX racing organization, has partnered with Mongoose to bring their educational programming into schools across the country. Each one of these programs focuses on STEM education through hands-on, project-based learning concepts.
Running Industry Standouts Honored At 2019 Running USA Industry Conference
BolderBOULDER’s Cliff Bosley and Boilermaker’s Jim Stasaitis were inducted to Hall of Champions and Amy Frostick honored with Women’s Leadership Award at Running USA’s Industry Conference held in Puerto Rico.
Performance Bicycle To Shutter Stores By Early March
Performance Bicycle will close all 60 of the remaining stores by March 2, according to Bicycle Retailer.
Big Rock Sports Recognizes Vendors In Nashville
Big Rock Sports recognized its vendor partners during January’s Nashville Outdoor Expo to spotlight those who went above and beyond in 2019. Specifically, the company spotlighted Pure Fishing, Leupold and Pradco Fishing.
The Outdoor Gear Builders of WNC Hires Kaylee Larkin as Network Manager
The Outdoor Gear Builders of Western North Carolina (OGB) – a collective of 30+ outdoor brands based in WNC – welcomes the first paid position to their ranks, Kaylee Larkin.
Bissell ABG Giant Unveils New Sponsorship Strategy
After nearly two decades in road racing, Bissell ABG Giant announced a new sponsorship strategy that will see its men’s amateur team expand into gravel and mountain bike races.
Columbia Sportswear Sailing Into 2019 With Broad-Based Momentum
Growth in all channels, all geographies and all brands but one lifted Columbia Sportswear Co. to record revenue for both the fourth quarter and 2018, and the company believes it is riding that momentum to another stellar year. “2018 was a tremendous year for Columbia Sportswear and I’m thrilled to see it end on a high note … ,” said Tim Boyle, Columbia Sportswear’s president and CEO.
Aisle Talk Week Of February 4
Top headlines from the active lifestyle industry you may have missed this week, including a number of former Cabela’s employees, led by Matt Highby, officially launching Highby Outdoors, an e-commerce site focusing on outdoor gear.
Minnesota Unveils ‘Find Your True North’ Marketing Campaign
At the state’s annual tourism conference in St. Paul, Explore Minnesota announced a new “Find Your True North” tourism marketing campaign.
Dow Renews Partnership With USA Luge Team
Dow and USA Luge have announced the renewal of Dow as the Official Technical Partner of the USA Luge team through 2022.
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