Competitor Group, Inc. named David Abeles as chief executive officer, effective immediately. He was most recently the executive vice president and general manager at TaylorMade-Adidas Golf Company…
Category: Outdoor
Madd Doogg Athletics Licenses CrossCore Products
Mad Dogg Athletics, Inc., (MDA) parent company of Spinning, Peak Pilates, Bodyblade, Ugi and Resist-A-Ball, has signed an exclusive worldwide license agreement with CrossCore, Inc., a provider of rotational bodyweight training products and education…
Yue Yuen Sees Modest February Gain
Yue Yuen Industrial Ltd. reported revenues in February reached $496.6 million against $486.5 million in the year-ago month, a gain of 2.1 percent…
Sequential Brands Group Hires CMO
Sequential Brands Group, Inc. appointed leading brand strategist Jameel Spencer as chief marketing officer, reporting directly to CEO Yehuda Shmidman. In addition to his role as CMO, Spencer will continue to work with longtime clients Shawn Carter Enterpr
Eddie Salter Selects Maxima Media as Social Media Agency of Choice
Maxima Media, a full-service advertising and marketing company serving the outdoor industry, announces its selection by Eddie Salter – The Turkey Man…
Backcountry.com Launches Adventure Travel Site
Backcountry.com launched an outdoor adventure marketplace Wednesday to connect customers with professional outdoor guides. Detour by Backcountry.com enables users to find and hire local, professional guides across the United States for skiing, climbing, m
Karhu NA Appoints National Sales Manager
Karhu North America announced that Jordan Kinley has been promoted to national sales manager…
SFIA Football Council Announces Leaders
The SFIA Football Council, a committee of the Sports & Fitness Industry Association (SFIA), announced the selection of David Hill of Rawlings as chairperson of the council for 2014 and 2015. Chuck Huggins of Xenith was selected as vice chairperson for the
Under Armour Launches in Brazil
Under Armour Founder and CEO Kevin Plank joined Ironman World Champion Chris McCormack and MMA champion Georges St-Pierre hosted at a press event in São Paulo, Brazil to signal the brand’s launch in this booming economic region. Under Armour will be
Toms Expands into Coffee
Toms announced the launch of Toms Roasting Co. (http://www.Toms.com/coffee), as the next product in the evolution of Toms' One for One movement. For every bag of coffee purchased, Toms will provide one week of water to a person in need…
Timbuk2 Sponsors the Red Hook Criterium Championship Series
Timbuk2 announced its sponsorship of the 2014 and 2015 Red Hook Criterium Championship Series, the international three-part cycling race series with rounds in Brooklyn, Barcelona and Milan…
Epoch Lacrosse Partners with StringKing Lacrosse
Epoch Lacrosse has chosen StringKing Lacrosse to manufacture its game changing and patent pending Otter Mesh…
Pivotal 5 Unveils New Branding for Lifeline
Pivotal 5, the maker of wellness and handheld fitness products, debuted new branding for its Lifeline USA products at the 33rd Annual International Heath, Racquet and Sportsclub Association (IHRSA) trade show Mar. 12th – 15th in San Diego. Lifeline joined
RECALL: Fitbit Activity-Tracking Wristband
One million of the popular Fitbit activity-tracking wristbands are being recalled due to a risk of skin irritation. The Consumer Product Safety Commission announced the recall on Wednesday…
Mountain Khaki to Offer Gift Cards to Top Selling Retail Employees
Mountain Khakis launched its MK POSSE retailer reward program, which enables retailer's employees to earn a $75 MK gift card for every…
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