Asked what they would do if the leagues resumed play before the development of a vaccine, 72 percent of Americans said they would not attend games, according to a survey released by Seton Hall University’s Stillman School of Business.
Category: Footwear
Diane Pelkey Joins Chewy
Diane Pelkey, the former long-time SVP of communications at Under Armour, has been appointed head of communications and PR at Chewy, the online pet products retailer.
Endurance Sports Coalition Unites 475 Organizations To Secure COVID-19 Relief
The Endurance Sports Coalition, a coalition of endurance sports industry participants advocating for COVID-19 relief, has grown to more than 475 members across the running, triathlon, multi-sport, obstacle course and cycling event industries.
Academy Sports Said It Remains Open As Essential Retailer
In an update, Ken Hicks, CEO of Academy Sports + Outdoors, said Academy Sports has been deemed an essential retailer by CISA in most of its markets and the majority of its stores remain open.
Columbia Sportswear Furloughs 3,500 Retail Workers
Columbia Sportswear has furloughed 3,500 retail workers and reduced their pay by 75 percent. A restructuring also led to some downsizing at the corporate level.
Less than Half Of U.S. Golf Courses Remain Open
As of the end of last week, 44 percent of the nation’s golf courses were still allowing play, down slightly from the previous week, according to research from the National Golf Foundation (NGF).
Yue Yuen’s March Revenues Were Down 24 Percent
Yue Yuen reported sales slumped 23.6 percent in March, improving on the rate of decline seen in February.
New Balance Undergoes Furloughs
New Balance has decided to furlough a “portion” of its retail, factory and office workers because of the coronavirus pandemic. The decision will not impact factory workers in Lawrence, MA and Norridgewock, ME who are producing general use face masks for first responders.
Canadian Tire Donates $5 Million For Canada’s Frontline Healthcare And Community Workers
Canadian Tire Corp. launched the C$5 million Canadian Tire COVID-19 Response Fund to help Canadians and communities respond to the current COVID-19 pandemic.
The Buckle’s March Sales Tumble 50 Percent
The Buckle Inc. announced that total net sales for the 5-week fiscal month ended April 4, 2020, decreased 50.2 percent. As previously announced, Buckle closed all brick & mortar stores due to the COVID-19 pandemic for an indefinite period beginning March 18, 2020.
Nordstrom Warns Coronavirus May Lead to “Distressed” Financial Condition
Nordstrom Inc. in a regulatory filing said the spread of COVID-19 has had a “substantial impact” on its business and results for the first quarter “and beyond will be adversely impacted in a significant manner.”
REI Postpones Billings Opening
REI Co-op’s planned opening of a store in Billings, MT, in spring 2020 has been postponed due to the ongoing pandemic.
Nike To Sponsor Temple University
Nike has signed a deal to replace Under Armour as the sponsor of Temple University, effective July, 2020.
Puma Reopens First Location In Wuhan, China
Puma has re-opened its store in Wuhan, China, the city where the coronavirus was first reported. The company plans to re-open its five other stores in the greater Wuhan region by mid-April.
HanesBrands Takes Actions to Navigate COVID-19 Pandemic
HanesBrands, the parent of Champion, announced that it is taking actions to navigate the global economic environment caused by the COVID-19 pandemic, including limiting discretionary spending, reducing executive pay, managing inventory, leveraging the company’s e-commerce business across the online channel, and diversifying production to include face masks.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal