TriggerPoint Performance Therapy has been invited to teach proper self-myofascial release techniques (SMR) for effective recovery and injury prevention by IMG Academy in Bradenton, FL…
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
Marc Pro Partners with Olympic Triathlete Matt Reed
Marc Pro, creators of an electronic muscle conditioning device that improves and facilitates muscle performance, has formalized a partnership with Olympic triathlete, Matt Reed…
New Balance Signs Britain’s Top Women’s Tennis Player
New Balance signed Heather Watson, the latest addition to New Balance’s growing team of elite tennis players…

Deckers Brands Misses and Lowers Guidance on Ugg Shortfall
Shares of Deckers Brands cratered last week after the company missed its earnings guidance in its third quarter ended Dec. 31 and forecast a loss in its fourth quarter. On Friday following the earnings release Thursday night, shares tumbled $16.22 to $66.

Oiselle Appoints Atsuko Tamura as President
Oiselle, a women’s athletic apparel brand, appointed Atsuko Tamura as president. Effective immediately, Tamura will join Founder and CEO Sally Bergesen in leading the rapidly growing company with a focus on operations, finance, strategic growth via
Skechers to Run Super Bowl Commercial Starring Pete Rose
Skechers USA, Inc. will return to the Super Bowl with a commercial starring legendary baseball great Pete Rose featuring its Relaxed Fit line…

Louisville Slugger Signs Christian Yelich
Louisville Slugger signed Miami Marlins Gold-Glove-winning left fielder Christian Yelich, 23, to an endorsement deal. The company has signed more than 8,000 professional players over the decades, but Yelich marked the first time a Major Leaguer signed his
RSG Acquires Raleigh Running Outfitters
The Running Specialty Group (RSG), which is owned by The Finish Line, acquired Raleigh Running Outfitters. The addition adds to its October-2014 acquisition of Capital RunWalk, also in greater Triangle area…
Under Armour Taps Ex-Nike Exec to Run Footwear
Under Armour announced that Peter Ruppe had joined the organization’s executive leadership team as SVP of footwear. Ruppe led Nike’s basketball business for a decade…

Callaway Notches First Annual Profit Since 2008
Callaway Golf Co. trimmed its fourth-quarter loss, feeding a return to profitability for the year for the first time since 2008. The company still offered a cautious outlook for 2015 due to foreign exchange headwinds and uncertain golf market conditions.
HanesBrands Q4 Earnings Leap
Aided in part by strong momentum for Champion in sporting goods and department store channels, HanesBrands Inc. racked up a robust fourth-quarter as well as record full-year profitability for the second consecutive year…
Vista Outdoor’s Q3 Revenues Slide
Vista Outdoor, formerly the Sporting Group of Alliant Techsystems Inc. (ATK), reported sales slid 3.3 percent in its third quarter ended Dec. 28, to $506.9 million…
2XU Signs World Champion Triathlete Craig Alexander
2XU has added professional athlete and World Champion Triathlete Craig “Crowie” Alexander and his triathlon coaching company Sansego to its growing portfolio of brand ambassadors…
Brunswick Corp’s Q4 Revenues Rise Double-Digits
Brunswick Corporation reported fourth-quarter revenues rose 13.5 percent to $938.6 million on strong sales across all three of its segments. Sales grew 8 percent at its Fitness segment, including Life Fitness, 10 percent in its Marine Engine segment and 2

New Balance Signs on as Sponsor of Cycle for Survival
New Balance will provide all apparel for Cycle for Survival indoor cycling rides in 2015, including participant T-shirts, instructor uniforms and performance athletic apparel under a new sponsorship agreement announced Thursday…