Aetrex Strengthens Canadian Team with Two New Hires

Aetrex Worldwide announced that John Popham and Michel Racine have joined Aetrex Canada as Market Managers. Popham will cover the Central Canadian market and Racine will cover Eastern Canada. Aetrex Canada was launched in June…

Under Armour Rolls Out High School Basketball Sponsorships

Under Armour will be sponsoring five New York high school basketball teams as part of 27 high school basketball teams it will sponsor during the 2009-10 season, according to a report in the Daily News. That list includes Lincoln High, which has won seven

Charles River Hires New Rep for the South

Charles River Apparel has hired Thomas Graham Lovelace as an account executive for the company. Lovelace will be the exclusive company representative for Charles River Apparel covering Georgia, North Carolina and South Carolina. Lovelace brings over 13 ye

BH North America Hires Director of Marketing

BH North America, a fitness equipment manufacturer based in Orange County, hired John Kipper as director of marketing and Shafiur Rahman as manager of customer service & support. Both Kipper and Rahman bring extensive fitness industry knowledge to BH Nort

SRAM Returns as Cyclocross Sponsor

Organizers of the US Gran Prix of Cyclocross (USGP) and SRAM announced that SRAM is returning for their fourth consecutive year of sponsorship of the U.S. Gran Prix of Cyclocross…

New Era Partners on Baseball Training Facility

New Era Cap, has partnered with Thurman Thomas Sports and Inferno Baseball on a 52,000-square-foot baseball and softball athletic training facility. The $1 million complex is slated to open at the Eastern Hills Mall in Transit Road, NY near Buffalo in Oct

Nickelodeon Exec Joins Timberland as Marketing Chief

Timberland Co. appointed Jim Davey as vice president of global marketing. Prior to joining Timberland, Davey spent eight years with Nickelodeon and Viacom Consumer Products, most recently as senior vice president, global marketing, planning and retail dev

SmartWool Restructures North American Sales Team

SmartWool Corporation said it will restructure the North America sales department. Amy Beck will move into the role of Director of Sales-North America, Kelly Gorder will take over as the Director for Key Accounts-North America. Additionally the company an