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Author: Teresa Hartford
Teresa Hartford
Editorial & Creative Director | SGB Media
teresa@sgbonline.com | 704.651.5741
Aisle Talk, Week Of October 10
Top headlines from the active lifestyle industry you may have missed this week.
By The Numbers, Week Of October 10
The leading figures from this week’s news in the active lifestyle space.
What’s Your Overtime Plan For The Next Trade Show?
Beyond the larger implications of the updated rules, the active-lifestyle industry will have to address overtime hours at trade shows.
Cross Training Footwear Heats Up, Gold’s Gym And Vibram Join Race
A new hybrid contender entered the ring today as iconic health club Gold’s Gym inked a collaboration with Vibram, creator of the FiveFinger shoe.
Branding Athletes In The Twitter Age
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Adidas (Sort Of) Gives Nick Young His Own Sneaker
Young’s all-white version of the Crazy Explosive franchise is Adidas way of recognizing the player without creating a new product in his name.
How Is Your Company Managing Retail Bankruptcy Risks?
One-on-One with David Kinzel. Risk management and funding consultant sees an active-lifestyle retail industry in transition.
Altra Named Western States 100 Presenting Sponsor
The agreement builds on an already successful partnership that began in October 7, 2015, in which Altra was Western States’ exclusive footwear sponsor.
Aisle Talk, Week Of October 3
Top headlines from the active lifestyle industry you may have missed this week.
By The Numbers, Week Of October 3
The leading figures from this week’s news in the active lifestyle space.
Measuring Muscles Over Miles And Minutes
Skulpt Co-Founder and Engineer Jose Bohorquez sees today’s fitness trackers as old news.
Rendle’s Rise To VF Corp. CEO Emblematic Of Company’s Outdoor Push
The company’s 2011 five-year plan, heavily focused on the outdoor business, set the stage for Steve Rendle’s ascension to the top. Can that focus continue to breed success?
Under Armour’s App Empire Gains Mindbody Power
Under Armour entered a partnership with California-based Mindbody, a cloud-based business management software company for the wellness industry, to enhance UA’s nutrition-tracking MyFitnessPal with class buying capabilities.
Sharapova Suspension Overruled, Expect Her On Court In 2017
The Court of Arbitration for Sport overruled Sharapova’s suspension duration to 15 months – 9 months shorter than initially decreed by the ITF.