Author: SGB Media

Ocean Kayak Renews Support of the Breast Cancer Fund

October 5, 2005 SGB Update

October is Breast Cancer Awareness Month and Ocean Kayak will continue to donate one percent of the gross sales from their women’s specific ‘Venus’ sit-on-top kayaks to the Breast Cancer Fund. Ocean Kayak is part of the Johnson Outdoors family of brands..

Nature Valley and Karhu Join Winter Trails Program

October 5, 2005 SGB Update

Nature Valley granola bars and Karhu are the newest sponsors for Winter Trails, a program that offers those new to snow sports an opportunity to try snowshoeing and cross country skiing free at nearly 100 locations throughout North America. Winter Trails

Patagonia CEO Steps Down; Sheahan Takes Over

October 4, 2005 SGB Update

Lost Arrow Corporation, parent of outdoor apparel company Patagonia, Inc., announced that effective October 31st, 2005 Michael Crooke, President and CEO of Lost Arrow Corporation, will be stepping down after seven years of dedicated service. Lost Arrow’s

TimBuk2 Changes Ownership

October 4, 2005 SGB Update

A majority ownership of Timbuk2 Designs was acquired by private equity investors. Terms of the deal were not disclosed. The equity investment is led by a new San Francisco private equity fund, VMG Equity Partners, and the Washington, D.C.-based fund, Capi

Liz Wilson Promoted to Key Accounts Director at SportHill

October 4, 2005 SGB Update

Jim Hill, President of SportHill, announced the
promotion of Liz Wilson to the newly created position, Director of National and International Key Accounts. Liz Wilson began her career at SportHill in the early 90s in the shipping department, progressing t

SIA Adds New Sales and Marketing Manager

October 4, 2005 SGB Update

SnowSports Industries America hired John “Reddy” Kennedy the Central Regional sales and marketing manager covering states and provinces in the central United States and Canada. Reddy will help expand sales of SIA’s products as well as service the needs of

Johnson Outdoors Acquires Two Marine Electronics Brands

October 4, 2005 SGB Update

Johnson Outdoors added to its portfolio of, outdoor recreational brands with Cannon downriggers and Bottomline fishfinders. The brands and assets were acquired in a cash purchase from Computrol of Boise, Idaho, a wholly owned subsidiary of Armstrong Inter

RBK Hockey Inks Endorsement Deal with Datsyuk

October 4, 2005 SGB Update

Reebok signed a multi-year endorsement agreement with Russian superstar Pavel Datsyuk. The Red Wings center has made the switch to Reebok and will take to the ice in head-to-toe Rbk Hockey equipment and apparel. Datsyuk is the newest edition to the Rbk

Luxottica Acquires China Eyewear Chain

October 4, 2005 SGB Executive SGB Update

The Luxottica Group will acquire Ming Long Optical, the largest premium optical chain in the province of Guangdong, China. As a result, the Group becomes the leading operator of premium optical stores in China, with a total of 278 locations in two of the

Garmin Acquires MotionBased Technologies

October 3, 2005 SGB Update

Garmin acquired MotionBased Technologies, a privately held developer of web based applications for GPS devices. MotionBased Technologies will continue operations as a division of Garmin International, Inc., a subsidiary of Garmin Ltd. Financial terms were

Miôn Taps Outdoor Sports Marketing to Cover South

October 3, 2005 SGB Update

Miôn footwear hired Outdoor Sports Marketing as the company’s new sales representative agency for the South. Outdoor Sports Marketing is composed of Nolan Davis, Rion Smith, Scott Eddins, Martin Wilkinson and Tavia Davis. The team covers the states of Flo

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