Franklin Sports signed a multi-year partnership agreement with USA Pickleball, the governing body of the sport. As part of the agreement, Franklin becomes the Official Ball of USA Pickleball and will partner on growth initiatives for the sport, including working towards making pickleball a demonstration sport at the 2028 Summer Olympic Games.
Author: SGB Media

Crocs Files Infringement Suits Against 21 Defendants In U.S. District Court
Crocs Inc. announced that it has filed lawsuits against 21 companies alleging infringements of its registered trademarks.

Bally’s Acquires The Association Of Volleyball Professionals
Bally’s Corp. announced that it has acquired the Association of Volleyball Professionals (AVP) and host of the longest-running domestic beach volleyball tour in the United States.

HIVIZ Hires New Director Of Commercial Sales
HIVIZ Shooting Systems announced the hiring of Tracy Barnes as director of commercial sales.

Full Speed Ahead Hires MTB Marketing Manager
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Yue Yuen’s June Sales Climb 8.7 Percent
Yue Yuen’s consolidated operating revenue reached $787.7 million in June, up 8.7 percent against $724.6 million a year ago.

F45 Training Sets Terms For Initial Public Offering
F45 Training Holdings Inc. plans to offer 18.75 million shares in its initial public offering at a projected price range of $15 and $17. At that range, the fitness franchisor would be valued between $1.45 billion to $1.54 billion.

Empire Portfolio Group Acquires Four Orangetheory Fitness Studios In Connecticut
Empire Portfolio Group announced it has acquired four Orangetheory Fitness studios in Fairfield, Norwalk, Westport, and Shelton, CT. With these acquisitions, it now has more than 40 studios in Connecticut, New Jersey and New York.

Report: Echelon Fitness Exploring Strategic Options
Echelon Fitness Multimedia LLC, a maker of exercise bikes and other workout equipment, is exploring strategic alternatives that could value the company at more than $1 billion, sources told Bloomberg.

IFIT To Acquire Fitness Platform Sweat
iFIT Health & Fitness Inc., formerly Icon Health & Fitness Inc., announced it has acquired Sweat, an online fitness training platform geared toward women. Sources told the Wall Street Journal the acquisition comes ahead of an initial public offering expected in the fall.

JD Sports Transfers Ownership Of DTLR Villa To Unit In U.S. Push
JD Sports Fashion has transferred the ownership of Baltimore-based retailer DTLR Villa to its U.S. unit to align all its businesses in the country under one entity.
Osprey Introduces Sportlite Series Minimalist Technical Daypacks For Spring 2022
For Spring 2022, Osprey introduces Sportlite, a minimalist technical daypack series for hikers and outdoor enthusiasts. Features of the series (Sportlite 30, Sportlite 25, Sportlite 20, and Sportlite 15) include: AirScape back panel; Flexible, vented EVA shoulder straps with spacer mesh contact surface; Adjustable sternum strap with safety whistle; Bluesign-approved main body fabrics; Stretch side […]

Keen Opens Factory In Dominican Republic
Keen Inc. announced the opening of a company-owned factory, in the Dominican Republic—Keen Dominican Republic (KDR)— with 55,000-square-feet of manufacturing space.
Isbjorn’s Panda Hoodie Goes Recycled; Bluesign-Approved
Isbjörn of Sweden introduces its Panda Hoodie with 48 percent recycled polyester for the Spring/Summer 2022 season. With a focus on fine-tuning existing products to make them more sustainable and durable, the Hoodie is made from Bluesign-approved fabric, which is a mix of nylon and recycled polyester. A vibrant Bluesign-approved color palette of seven colors […]

100% Debuts Limited-Edition Collab With MLB All-Star Fernando Tatis, Jr.
100% and All-Star Fernando Tatis, Jr. have teamed up for their first eyewear collaboration. The 100% x Tatis 23 limited-edition eyewear collection brings Tatis’ signature hand-painted “Gold” to 100%’s Speedcraft and S3 Sport performance sunglasses in time for MLB All-Star Week. The sunglasses feature Hiper Gold Mirror Lens Technology to ramp up contrast and colors. […]