Franklin Sports signed a multi-year partnership agreement with USA Pickleball, the governing body of the sport.

As part of the agreement, Franklin Sports becomes the Official Ball of USA Pickleball and will partner on growth initiatives for the sport, including working towards making pickleball a demonstration sport at the 2028 Summer Olympic Games.

“Pickleball is just scratching the surface of what we believe it can become as a sport, and our pickleball partnerships and growing product collection reflect that belief,” said Adam Franklin, president, Franklin Sports. “We share USA Pickleball’s vision of bringing this incredible game to the forefront of the sports world, so we’re very excited to collaborate with their team on a wide variety of growth and development initiatives. This is a sport that has so many amazing qualities—it’s highly accessible, it keeps people active and it brings people together in a fun yet competitive way. We’re looking forward to working alongside USA Pickleball to continue to grow and develop the sport, and we can’t wait to see the X-40 ball in action at all of these upcoming tournaments.”

Franklin Sports is the Official Ball of the U.S. Open Pickleball Championships and over 200 independent tournaments annually worldwide.

“We’re excited to partner with Franklin Sports, a company that continues to play an integral role in growing and bringing pickleball to the forefront of sports for both tournament and recreational players,” said Stu Upson, CEO, USA Pickleball. “This is an all-encompassing partnership with support in the key areas of youth, membership and competition, and we look forward to getting started.”

Photo courtesy Franklin Sports/USA Pickelball