Revo, the manufacturer of performance sunglasses, launched its Revo Clear eyewear collection featuring an iteration of its NASA-based lens technology. The Clear collection is engineered to block Blue light, cut glare from digital screens and reduce eye strain. Its lens technology blocks 100 percent of UV rays and filters nearly 80 percent of damaging Blue light, […]
Author: SGB Media

Fox Racing Introduces Mainframe Helmet
Fox Racing, the manufacturer of motorcycle and mountain bike safety equipment and apparel, has added another MIPS-equipped helmet to its line, the Mainframe, and is offering the helmet with competition-level features. The Mainframe is designed with MIPS’s impact protection system that reduces rotational forces when in a crash by absorbing and redirecting energies and forces […]

Ross Stores Opens 28 New Locations
Ross Stores, Inc. announced the recent opening of 18 Ross Dress for Less and 10 dd’s DISCOUNT stores across 15 different states in September and October.

Dorel To Sell Cycling Segment To Pon Holdings
Dorel Industries Inc. announced that it has entered into a definitive agreement to sell Dorel Sports, its bicycle segment that includes Cannondale and Schwinn, to Pon Holdings B.V., a Dutch mobility group, for U.S. $810 million in cash.

Walmart Appoints U.S. COO
Walmart U.S. has promoted Chris Nicholas to chief operating officer and hired Instacart’s Seth Dallaire as chief revenue officer, both newly created positions.

Simon Malls To Close On Thanksgiving Day
Simon Property Group, the largest owner of shopping malls in the U.S., will close its locations for the second consecutive year on Thanksgiving Day. Its shopping malls will reopen on Black Friday.
Everlast Releases NFT With Deontay Wilder
Everlast announced the release of its first NFT in collaboration with fighter Deontay Wilder. The NFT will be a replica of the custom Everlast gloves Wilder wore when he fought Tyson Fury on October 9.
OIA And Access Fund Applaud Biden’s Proclamation To Restore Bears Ears National Monument
The Outdoor Industry Association (OIA) and Access Fund support the Biden Administration’s move to restore protections for Bears Ears, Grand Staircase-Escalante, Northeast Canyons, and Seamounts National Monuments.
Rally House Opens 15th Dallas Fort Worth Store
Rally House opened its fourth Dallas Fort Worth, TX location of 2021 and its 15th store this year.

NextLinks Appoints CEO
NextLinks announced that Dan Mechem has been named as chief executive officer. The San Diego, CA-based startup is aiming to build 15-to-20 indoor golf stadiums over the next five years.
House of Outdoors Acquires Bass Mafia
House of Outdoors (HOO), based in Frisco, TX, announced the acquisition of Mafia Outdoors, including its sub-brands; most notably, Bass Mafia, known for its premium tackle storage solutions.
Quality Bicycle Products Hires VP Of Brand Marketing
Quality Bicycle Products announced the hiring of Shylo Masumi Farnsworth as VP of brand marketing. Farnsworth brings 18 years of experience in marketing, retail, digital and brand experience and joins Quality Bicycle Products from Nike.

Lululemon Launches Centre For Social Impact
Lululemon Athletica Inc. announced the launch of its Centre for Social Impact to address “inequity in wellbeing through movement, mindfulness and advocacy.”
Big 5 Sporting Goods Appoints Board Member
Big 5 Sporting Goods Corporation announced the appointment of Lily W. Chang to its Board of Directors. Chang is currently the Chief Portfolio Services Officer of Leonard Green & Partners.

Asics Ventures Invests In Bisu
Asics Corp. announced that its investment subsidiary, Asics Ventures Corporation, has invested in Bisu, Inc., a startup developing “Bisu Body Coach,” a home health lab.