Primary Arms has announced it has hired Matthew Do as chief financial officer.

As a COO/CAO of Cece’s Veggie Co., Do helped lead the company to the third-fastest growing company on Inc.’s 5,000 list of the most successful companies in America. Since then, his leadership has expanded to lead strategic initiatives with a positive impact on multiple business areas.

“Matthew is an experienced C-suite executive with extensive expertise across many diverse industries. His experience goes beyond just finance and includes leading sales, manufacturing, operations, and human resources teams,” said Marshall Lerner, founder and CEO, Primary Arms. “Matthew will lead operations, finance and accounting and partner with the company’s multiple divisions in developing growth strategies to maximize profitability across the business.”