20 percent of limited-edition 30th Anniversary sock sales to go to the organization
Author: SGB Media
Farm to Feet Keeps it Wild with The Conservation Alliance
Mt. Airy, North Carolina — Farm to Feet, makers of 100 percent American socks, today released a limited-edition sock in support of The Conservation Alliance’s We Keep it Wild campaign. The sock that celebrates the organization’s 30th Anniversary is available online through the month of April at farmtofeet.com. “The work The Conservation Alliance does is so […]
NSGA Announces Program Lineup for Annual Conference
The National Sporting Goods Association (NSGA) announced the program lineup for the 55th annual Management Conference and 21st annual Team Dealer Summit. Session themes include the future of sports retailing, emerging women’s sports, esports and retail technology.
CEP Compression Launches New Commuter Sock For People On The Go
Latest graduated compression sock available through Fleet Feet and the CEP online store CEP Compression, a world leader in performance compression socks and sportswear, today announced the launch of its new commuter sock with targeted, graduated compression designed to support wearers while they’re on the go or at work. The new sock retails exclusively […]
New “Red Bull Raid” Competition Coming to Squaw Valley’s Silverado Area on April 13
First of its kind splitboarding and ski touring event will test the speed and skill of men and women, both uphill and downhill
New “Red Bull Raid” Competition Coming to Squaw Valley’s Silverado Area on April 13
Olympic Valley, CA. (MARCH 29, 2019) – Few things are more rewarding than conquering a climb and earning your turns all the way down. At Red Bull Raid on April 13, competitors will be challenged to do just that while being judged on speed and skill in Squaw Valley’s Silverado area. The competition is composed […]
The Nook Brings Women Together To Ignite Dreams And Inspire Others
A New Community For Ambition, Support And Empowerment To Thrive The brainchild of two entrepreneurial and driven women, The Nook Online is a new ‘base camp’ and community platform for women in business, with the added bonus of a spectacular outdoors location and accessible network. Having launched in January, 2019, The Nook Online is an […]
Canada Goose To Open Six Stores
Canada Goose announced plans to open six new stores with two in Europe, one in the United States and three in Canada.
Zensah Signs Dean Karnazes
Zensah, best known for its compression socks and sleeves, signed the legendary ultramarathoner, Dean Karnazes.
REI Sees Record 2018 Financial Results
REI reported sales reached a record $2.78 billion in 2018, growing 6 percent year-over-year. More than 1 million new members were added during the year, bringing the co-op’s total membership to more than 18 million. REI also announced a major expansion of its rentals and used gear program and launched a new national campaign promoting the outdoors.
AT&T Becomes First Non-Apparel Company With Logo On WNBA Jerseys
The Women’s National Basketball Association (WNBA) announced a multiyear partnership with AT&T, making the global communications and technology company the first non-apparel partner to have its logo featured on the front of all 12 team jerseys throughout the league.
Topgolf Introduces First ‘Topgolf Lounge’
Topgolf announced that its first Topgolf Lounge, a bar and gaming experience, is set to officially open outside Seattle later this year.
Under Armour Signs Mick Schumacher
Under Armour signed Mick Schumacher, Formula 2 driver and son of legendary F1 driver Michael Schumacher, to an endorsement deal.
The North Face Drops Black Series Spring/Summer 2019 Collection
Collection includes Four New Capsules of Outdoor-Inspired Pieces, Highlighted By Kazuki Capsule Today, The North Face dropped the launch of its spring/summer 2019 Black Series collection. Previously only available to consumers in Asia and select regions across the globe, Black Series balances utility with premium styling to deliver high-quality, outdoor-inspired pieces for the city explorer. […]
Croakies Launches Year Two of “Not Your Everyday Adventure” Contest with a Chance to Win All-Expenses Paid VIP GoPro Mountain Games Experience for Two
Croakies, original manufacturer of industry-leading outdoor retention products and outfitter of “Life’s Everyday Adventures” since 1977, announces the return of the widely successful Not Your Everyday Adventure contest, sending one lucky winner and a guest on an all-expenses-paid VIP experience to join Croakies at the 2019 GoPro Mountain Games (June 6-9 in Vail, Colo.). Croakies’ […]