K2 Sports announced that Tim Swart has joined the company as global vice president of marketing, managing global marketing operations for its portfolio of outdoor brands.
Author: SGB Media
Under Armour Names Tchernavia Rocker Chief People And Culture Officer
Under Armour Inc. announced the appointment of Tchernavia Rocker as its new chief people and culture officer. Rocker, formerly at Harley-Davidson, will lead all facets of the company’s human resources function.
Kettlebell Kings Rolls Out Live And Virtual Kettlebell Certifications
Kettlebell Kings recently developed both live and virtual kettlebell training programs that it will roll out via its training site: www.living.fit. Kettlebell Kings and Living.Fit are the first to host such virtual kettlebell certification programs, bringing in expert trainer Marcus Martinez to help further develop and manage the program.
Rabbit Signs On As Apparel Sponsor For Aravaipa’s Black Canyon Ultras
Rabbit, the California-based running apparel manufacturer, has signed on to sponsor another of Aravaipa Running’s signature events, the Black Canyon Ultras. Races of both 60 and 100 kilometers will be contested next month on the world class Black Canyon National Recreation Trail north of Phoenix, AZ.
Salomon Teams With Lake Sonoma 50 To Support Northern California Charity
Salomon announced its partnership with Lake Sonoma 50, the endurance race held near Healdsburg, CA, known for its relentless course and charitable spirit.
PVH Corp. Supports Global Fashion Agenda’s 2019 CEO Agenda
PVH Corp., the owner of iconic brands, including Calvin Klein, Tommy Hilfiger, Van Heusen, Speedo Warner’s and Izod, announces its support of Global Fashion Agenda’s CEO Agenda 2019.
Ironman Appoints Chief Merchandise Officer
Ironman, a Wanda Sports Holdings Company, announced the promotion of 25-year experienced retail executive Jennifer Mocerino to chief merchandise officer for Ironman. Mocerino has been responsible for the expansion of retail operations to 26 countries and over 150 events globally.
ISPO Beijing Celebrates Successful Anniversary
More than 400 exhibitors representing 682 brands and approximately 30,000 trade visitors and key opinion leaders (KOLs) took part in ISPO Beijing and Alpitec China held at the China International Exhibition Center (CIEC) from January 16 to 19, 2019.
SGB Executive Q&A: NASGW Board Chair & Lipsey’s CEO Laurie Aronson
Laurie Aronson, president and CEO of Baton Rouge, LA-based wholesale firearms distributor Lipsey’s LLC, on January 1 became the first female board chair of the National Association of Sporting Goods Wholesalers (NASGW). She spoke with SGB about what that honor means and her goals for the trade association during the next two years.
Turtle Fur Takes Steps To Reduce Environmental Impact of E-Commerce
Turtle Fur announced it is joining a pilot program with Limeloop reusable shippers. Limeloop created smart shippers, produced from recycled billboards that can be shipped to the customer with a pre-printed return label inside.
Shred415 Accelerates Franchise Development Efforts For 2019
Shred415, a high-intensity interval training fitness concept combining strength training and treadmill work, announced Tuesday its significant achievements in 2018. The brand signed 80 franchise agreements and onboarded its first area representative, fueling the brand to continue its strategic growth in target markets in and beyond 2019.
PGA Tour Superstore To Open First Experiential Retail Store In Boston
PGA Tour Superstore, the country’s leading retailer of golf and tennis equipment, apparel and accessories, announced the opening of its first store in Boston and the New England region.
Adidas, Foot Locker Partner To Create Shoes
Adidas and Foot Locker to create a new initiative that re-envisions the future of creativity and speed with the assistance of Adidas Speedfactory USA and Germany. Beginning this month, Adidas and Foot Locker will co-create consumer-inspired Adidas Made For (AM4) shoes across the country at various cultural events and sport moments throughout the year.
Varsity Spirit Announces Acquisition of Director’s Showcase International
Varsity Spirit, the leader in cheer and dance camps, competitions and apparel, today announced its acquisition of Director’s Showcase International (DSI), the largest wholesale distributor of marching band accessories and color guard equipment in the world. Financial terms were not disclosed.
Clarus Corp. Sees Q4 Exceeding Guidance
Clarus Corp. again lifted its guidance for the year ended December 31 due to healthy revenue increases in the fourth quarter. The gains were led by 8 percent growth from Black Diamond and 14 percent growth from Sierra Bullets.
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