New Balance launched its first capsule collection with medical apparel company Figs that will mark the brand’s first foray into medical apparel design.
Author: SGB Media
Jon Frederick Guiding Rab, Lowe Alpine On U.S. Journey
Jon Frederick, U.S. country manager for outdoor brands Rab and Lowe Alpine, spoke with SGB recently about the companies’ differing strategies. While Rab’s focus is building on current momentum by launching new categories, Lowe Alpine is looking to re-establish itself in this market after a rocky couple of decades. Frederick outlines the path forward for each.
Academy Sports Makes $100,000 Contribution On National First Responders Day
Academy Sports + Outdoors announced it is commemorating National First Responders Day by making a contribution of $100,000 to first responders, first responder organizations, and local youth groups throughout the communities it serves.
Fleet Feet And Brooks Running Partner On Thanksgiving Promotion
Fleet Feet announced the debut launch of a limited-edition Thanksgiving and Turkey Trot-themed running shoe completed in collaboration with Brooks Running as well as a sweepstakes campaign.
Mammoth Coolers Bolsters Marketing Department
Mammoth Coolers, maker of premium rotomolded coolers, soft-sided coolers, drinkware and accessories, has announced the addition of Olivia Jent to its team as marketing coordinator. “All signs lead to growth for our brand and our team,” said Bob George, director of sales for Mammoth Coolers. “As we continue to expand our brand and market penetration, […]
ORR Members To Testify Before Congress On Outdoor Recreation Economy
Outdoor recreation will be at the forefront of conversations on Capitol Hill next week. For the first time, the House Committee on Small Business will hold a hearing focused solely on outdoor recreation.
Report: Google Makes Offer To Acquire Fitbit
Alphabet Inc., the owner of Google, has made an offer to acquire Fitbit Inc., according to a report from Reuters.
Dick’s Sporting Goods To Open Two New Stores
Dick’s Sporting Goods on Monday announced it will be expanding its nationwide footprint with the opening of one Dick’s Sporting Goods store and one Golf Galaxy store in November.
FESI Report Shows Third Straight Healthy Year For EU Ski Industry
According to recent findings of the annual market report conducted by the Federation of the European Sporting Goods Industry (FESI), skis and ski equipment’s sales between the winter season 2019 and 2016 have generally increased. FESI has collected this information as part of the research work carried out by its Winter sports task force, which gathers key brands from the ski sector.
Uncle Mike’s Launches E-Commerce Website
Uncle Mike’s announced that it has launched a direct to consumer website at www.unclemikes.com.
Thule’s Q3 Impacted By U.S.-China Trade War
Thule Group reported a modest gain in adjusted operating profit in the third quarter as sales grew 7.7 percent. Sales in the Americas region were down 2.0 percent as additional tariffs resulted in several retailers reducing inventory levels and higher prices impacted consumer spending.
GNC Reports Q3 Loss
GNC Holdings Inc. reported a net loss of $2.4 million in the third quarter compared with net loss of $8.6 million in the prior-year quarter.
Duluth Trading Creates First-Ever Museum Of Man Area And Underwear Shop
Duluth Trading Co. will bring its underwear expertise to life through “The Museum of Man Area and Underwear Shop,” a new concept store designed to showcase the array of Duluth Trading’s underwear styles. The store celebrates its grand opening at Mall of America in Bloomington, MN, on November 7, 2019.
REI To Open In Gainesville
REI Co-op plans to open a store in Gainesville, FL The 23,000 square-foot store will be completed by spring 2020.
SOS Outreach Announces Additions To Board
SOS Outreach, the non-profit organization focused on using outdoor activities – namely skiing and snowboarding – to engage youth in a mentor-driven, curriculum-based program, has named its first alumni representative to the Board of Directors.
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