Vail Resorts Expects Boost From Outdoor’s Appeal Amid Pandemic

Vail Resorts plans to reopen its North American resorts for summer activities in late June or early July after being forced to close its 34 ski areas on March 14 due to COVID-19. On its Q320 conference call, Robert Katz, CEO, said he expects enthusiasm for outdoor experiences amid the pandemic to help support a recovery.

Through6 Invests $2 Million In North Carolina Expansion

Through6, an on-demand, full cut and sew vertical manufacturing solution specializing in sublimation and direct to garment (DTG) apparel, will open a new facility in Sanford, NC. The company plans to locate the operation in phases, with total employment of 160 jobs and $2 million in capital investment when the facility is fully operational

Backcountry Announces Executive Leadership Changes

Backcountry, the online outdoor retailer, named Melanie Cox, formerly interim CEO at rue21, as its chief executive officer. Jonathan Nielsen, Backcountry’s CEO since March 2016, is departing. Additionally, Sarah Crockett, formerly at Burton, has been appointed chief marketing officer.

Jack Wolfskin’s CEO To Exit

Melody Harris-Jensbach, CEO of Jack Wolfskin, will depart. In a statement, the outerwear brand’s parent, Callaway Golf said an agreement had been reached more than a year ago that Harris-Jensbach would leave as soon as Jack Wolfskin’s integration into the Callaway Group was completed.

Nike Commits $40 Million To Black Communities

Nike said on Friday it will be committing $40 million over four years to support black communities on behalf of the Nike, Jordan and Converse brands collectively. This commitment will be focused on investing in and supporting organizations that put social justice, education and addressing racial inequality in America at the center of their work.

Athleta’s Q1 Revenues Drop 8 Percent

Gap Inc. reported a modest decline in sales at Athleta in the first quarter as online sales, boosted in part by the introduction of curbside pickup and a virtual concierge service, helped limit the damage from store closures. Overall, reopened stores are showing an encouraging performance, particularly at Old Navy.