Clif Bar has secured rights as the Official Energy Bar of the Ironman and Ironman 70.3 U.S. Series in 2015…
Author: Charlie Lunan
Outdoor Research Hires McCready to Head Hat Category
Outdoor Research of Seattle, WA has hired Michelle McCready as Product Manager for its Hats category…
Timbervesthunting.com Goes Live
Timbervest LLC is making it easier for hunters and other outdoor enthusiasts to license prime timberland with the launch of its new interactive land licensing website, www.timbervesthunting.com…
Athletic Brands Help Fuel Rebound in Organic Cotton Production
The organic cotton market is again growing thanks in part to athletic brands Nike, Decathlon and Puma, according to the Organic Cotton Market Report…
Royal Robbins Names New Reps
Royal Robbins has hired Kevin Hobday as Southeast Territory Representative, and Greg Fugate as Great Lakes representative…
Patagonia Pioneers Migrant Labor Standard
Patagonia invited other brands to adopt a new standard it has developed with Verité since 2011 in a bid to end the use of labor brokers who are charging workers across Asia thousands of dollars for factory jobs…
Brooks Running Survey Finds Friends Trump Fitness Trackers
Brooks Running Company's third annual Brooks Run Happy Nation report shows 32 percent of Americans say they’d choose a friend as their go-to training partner, followed by 24 percent a digital fitness tracker, and 20 percent their dog…
Hyperlite Mountain Gear Hires Manufacturing Expert
Hyperlite Mountain Gear hired John Schafer as full-time director of operations to enhance its outdoor gear manufacturing operations in Maine…
Brilliant Bicycles Raises $1.5 Million in Seed Capital
Brilliant Bicycles, a Los Angeles company that sells entry-level bicycles direct to consumers via the Internet, has raised $1.5 million in seed capital from six investors including Aspiration Growth…
Wolverine Worldwide Renews Outsiders Ball Sponsorship
Wolverine Worldwide and its family of outdoor brands has signed on as a major sponsors of the Outdoor Foundation’s Outsiders Ball for the third year in a row…
Stanley Gets New Sales Leadership
PMI announced several new hires and work assignments at Stanley, its beverage and container brand…
Gun Permit Background Checks Rise in May
Firearm background checks rose 6.4 percent in May compared with a year earlier, marking the first year-to-year increase since January, according to the Federal Bureau of Investigation…
RECALL: 3,000 Ortovox S1+ Avalanche Transceivers
Ortovox has recalled about 3,000 of its S1+ Avalanche Transceivers because they can fail, resulting in an inability to transmit a discoverable signal during an emergency…
Vapur Opens Expanded Headquarters
Vapur Inc. will open its expanded headquarters and fulfillment center in Oxnard, CA June 2…
FeraDyne Outdoors Acquires FL Archery Holdings
FeraDyne Outdoors LLC, a portfolio company majority owned by funds affiliated with Snow Phipps Group, LLC, has acquired FL Archery Holdings LLC (d.b.a. Field Logic), an industry leader in archery targets and accessories…
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