Bend, OR, October 17, 2019 – The Conservation Alliance held its ninth and final Backyard Collective event of 2019 in Bend, Oregon on Thursday, October 10. The stewardship project drew 100 volunteers from nine member companies, four conservation partners, and two local non-profits. The volunteers worked in collaboration with the Deschutes Trails Coalition to help […]
Agency: Verde Brand Communications
At Verde Brand Communications we believe the world is better seen from the saddle of a bike, from five miles into a trail run, from the top of a backcountry bowl the night after it’s snowed 12-plus, from the nose of a surfboard at glass off, or halfway up the crux pitch of an alpine climb.
New Iconic Coffee Table Book, The Man Behind The Maps: Legendary Ski Artist James Niehues Now Available
With over 200 art-quality prints of storied ski resorts and mountains worldwide.
Velofix Continues Momentum With Investment In Strategic Hires And New U.S. Headquarters
North America’s first and largest mobile bike shop solution establishes U.S. operations in Austin, TX, adds an experienced team to support franchise partners across North America.
Brady Robinson Joins The Conservation Alliance As Executive Director
Robinson will lead the organization’s effort to protect North America’s wild places.
Rossignol Introduces New Women’s Initiative ‘We Rise’
The new global initiative aims to celebrate, inspire, and encourage women everywhere to get outside and enjoy Another Best Day.
Backpacker Magazine Awards MSR With Editor’s Choice Snow Award
The industry’s most coveted award honors MSR for their Lightning Ascent Snowshoes with new, all-mesh, rock-solid Paragon Bindings.
Newly Launched ZyneGo Joins The Conservation Alliance
Bend, OR, October 4, 2019—The Conservation Alliance welcomes its newest member, ZyneGo, a brand new backpack solution launching now via Indiegogo. Through the partnership, ZyneGo joins a group of more than 240+ like-minded companies to support the grassroots conservation community working to protect the wild places that benefit outdoor recreation. With the support of its […]
The Conservation Alliance Hosts Successful Backyard Collective Event In Boulder, Colorado
Bend, OR, October 3, 2019—The Conservation Alliance held its 12th annual Backyard Collective event in Boulder, Colorado on Friday, September 27. The stewardship project drew 100 volunteers from 10 member companies, four conservation partners, and two local non-profits. The volunteers worked in collaboration with the City of Boulder Open Space & Mountain Parks (OSMP) and […]
Emily “Jonesie” Jones from Open Sky Wilderness Therapy Selected As Recipient Of 2019 Jumping Mouse Award
Durango, CO, October 2, 2019 – Every year at the Outdoor Behavioral Healthcare Council’s Wilderness Therapy Symposium, a Jumping Mouse Ceremony is held to recognize an exceptional field guide from each participating wilderness therapy program around the U.S. The Jumping Mouse Award honors outstanding guides for their excellence and grit, showcasing his or her commitment […]
Balega Debuts Sixth-Annual, Limited Edition ‘Grit and Grace’ Sock Collection To Benefit Breast Cancer Prevention Partners
Durham, N.C. (October 1, 2019) – Balega International, a leading sock brand in the run specialty market, proudly announces its support of the Breast Cancer Prevention Partners (BCPP) with the release of the sixth annual, limited edition Grit and Grace collection. For every pair of Grit and Grace socks sold, Balega will donate one dollar […]
Gore-Tex Brand Reveals Real-Life Athlete Stories To Show Why Its Products Are Tested For Life
Upcoming fall-winter 2019 experience mixes body-camera and captured footage with behind-the-scenes manufacturing insight, to show why all Gore-Tex products are tested to the limits.
Pearl Izumi New BikeStyle Collection Blends Performance With Style for Fall 2019
New designs leave status quo behind with perfect balance between function and fashion.
Winter Riding Authority Pearl Izumi Debuts New Fall 2019 Road Collection
Cold, Rain, Sweat or Tears: the new road collection promises to keep you in the saddle all-year long.
The Conservation Alliance, Protect Our Winters, And 59 Businesses Urge Congress To Vote To Protect The Arctic Refuge
The House of Representatives will vote this week on a bill to halt the President’s attempts to open the Refuge to oil and gas exploitation.
Kitsbow Will Double U.S. Manufacturing With Relocation To Asheville, North Carolina
Premium cycling brand plants new roots to propel itself towards onshore manufacturing.