SGB Update Sportsmans

Berger Bullets Joins Nammo Group

Walt Berger and Bryan Litz, along with the rest of the existing Berger team, will continue on as part of Nammo’s U.S. growth plan going forward.

LaCrosse Footwear Launches New Campaign

Launched in July 2016, the new advertising campaign is a culmination of brand strategy and target research conducted by Shine United to refine the LaCrosse Footwear brand messaging.

T-H Marine Renews FLW Sponsorship

In addition to its title sponsorship of the Bass Fishing League, T-H Marine will also receive exposure across all Fishing League Worldwide platforms.

Cascade Designs Names Brand Directors

The former brand director at Platypus Hydration is taking on Therm-a-Rest, while a former project engineer with Yeti Cooler will take on Platypus, SealLine and PackTowl.

Hydro Flask Props Up Parent

Sales of Hydro Flask grew 36.8 percent to $29.1 million in the fiscal second quarter ended August 31, helping to prop up sales and profits at Helen of Troy Limited.

Defense Contractor Partners With Abom Inc.

ADS Inc. will distribute Abom’s patented heated lens technology, which prevents fogging of eyewear, to US Special Forces, law enforcement and other tactical markets.

ACK Preserves Top Customer Service Rating

Austin Canoe and Kayak made Bizrate’s Platinum Circle of Excellence for the second year in row after scoring significantly higher than 3,500 other retailers.

PwC Issues Bullish Holiday Shopping Forecast

The global accounting and consulting firm is forecasting holiday spending will surge 10 percent beyond year-ago levels thanks to a 25-percent jump in online sales.