SGB Update Sports & Fitness
Foot Locker Unveils ‘Five Borough Challenge’ Team
Comprised of five local runners who have each overcome significant personal challenges, the team will run the first 13 miles of the 2016 TCS New York City Marathon together.
Hoka Partners With New Jersey New York Track Club
Running shoe brand owned by Deckers Brands adds its second sponsorship of a world-class running club.
Exolifestyle Signs Keanu Neal As Brand Ambassador
CEO Vaughan Dugan stated that adding the Atlanta Falcons first-round draft pick “is a huge step in gaining exposure within professional sports.”
Hibbett Sports Adds Board Member
Karen S. Etzkorn, EVP at HSNi, joins the board, bringing its current membership to nine directors.
Puma’s Jay Piccola To Retire
The president and general manager of Puma North America region since 2000 will retire, mid-2017.
Big 5 Sales Rise Thanks To Closed Competition
With Sports Authority and Sport Chalet stores now closed, Big 5 stores benefitted with a 6.8-percent rise in same-store sales for the third quarter.
NSGA Finds Hispanic Population Heavily Involved In Sports & Fitness
The National Sporting Goods Association released a study, Scouting the Hispanic Market, which revealed that 92 percent of Hispanics consider sports and exercise extremely or very important to their family’s lifestyle.
UFC Gym Opens Second Houston Area Location
The 9,000-square-foot location in Pearland, TX includes a 24-foot Octagon, strength training and cardio machines and more.
Sports Licensing And Tailgating Show Taps Interbike Director
Pat Hus will head Emerald Exposition’s Sports Licensing and Tailgating Show in addition to continuing to lead the company’s Interbike trade show.
Town Sports International Updates Its Image
Owner of more than 148 fitness clubs including New York, Boston, Washington and Philadelphia Sports Clubs will launch its new image via a renovated digital site and app for members, alongside new gym design concepts.
New Certifications For Women’s Lacrosse Headgear And Goggles Introduced
The Safety Equipment Institute (SEI) and US Lacrosse introduced a new certification program for women’s lacrosse headgear and goggles.
Crunch Opens In Huntingdon Valley, PA
Crunch, a fitness franchise, opened its newest location at 759 Huntingdon Pike, Huntingdon Valley, PA.
Carbon 38 Activewear Hires Chief Marketing Officer
Carbon38, a luxury activewear and athleisure retailer, hired Lisa Kraynak as chief marketing officer.
Quiksilver Expands Board Of Directors To Five
Quiksilver Inc. appointed Franck Riboud as an independent director to its board of directors, effective immediately. Riboud’s appointment will expand the company’s board from four to five members.
Tasc Performance Partners With Intercollegiate Tennis Association
As the official apparel sponsor for the ITA, Tasc will develop logo apparel for all ITA officials and staff, while also creating a discount program for ITA coaches and its school programs.
