SGB Update Sports & Fitness
Pearl Izumi Sponsors Old Man Winter Bike Rally
The third annual Old Man Winter Rally will collect funds for Can’d Aid Foundation, a nonprofit aimed at rebuilding flood-damaged hiking and biking trails.
Skechers Re-Signs Joe Montana
The Hall of Fame quarterback will appear in a worldwide, multi-tiered TV, print and digital campaigns for Skechers men’s footwear through 2018.
Sports Direct Exploring Bankruptcy Bid For Bob’s, Eastern Mountain Sports
Sports Direct International Plc, the U.K.’s largest sporting goods chain, is in discussions to become the stalking horse bidder in a bankruptcy auction of Eastern Outfitters LLC, the parent of Bob’s Stores and Eastern Mountain Sports, according to Reuters.
Riddell Responds To College Football Player’s Lawsuit
Riddell said, “Overt lawyer self-promotion and meritless litigation like this harms not only good organizations like Riddell, it harms the game of football and the many millions of participants whose lives have been enriched by the benefits of sports participation.”
ASTM International Appoints Katharine Morgan President
Katharine “Kathie” Morgan, formerly EVP of the organization, succeeds James A. Thomas, who served in the role for 25 years.
S&P Strips Under Armour Of Investment-Grade Rating
S&P wrote, “We now believe the company will generate about 10 percent sales growth annually and margins will be in the 12% range, which results in leverage slightly below 3.0x.”
BSN Sports Acquires Team Division Of Erie Sport Store
ESS, serving team and retail customers since 1951, is a leading distributor of team apparel and equipment in the Lake Erie region.
GNC Super Bowl Ad Nixed Due To Banned Substances
About 3 percent of the company’s products contain two substances banned by the NFL.
Dick’s To Open Second New York City Store
Dick’s Sporting Goods is planning to open a new location in Forest Hills in March.
Finish Line Partners With Adidas On Exclusive Release
Alongside the shoe release, Finish Line has teamed up with Washington Redskins cornerback Josh Norman for exclusive content.
Shawne Merriman Sues Under Armour For Trademark Infringement
Former NFL star and current businessman Shawne Merriman and his company, Lights Out Holdings, LLC, sued Under Armour for trademark infringement over the use of the “Lights Out” name.
Luke’s Locker Lands In Bankruptcy Court
Luke’s Locker, the run specialty chain based in Plano, TX, has filed for bankruptcy, blaming heightened online competition. The filing comes less than a week after it closed five of its eight stores.
Puma Signs Seven New Jamaica Athletes
All seven will compete in the upcoming World Championships in London, which will also include Usain Bolt.
Titans of Mavericks Files For Bankruptcy
The surfing event organizer and lifestyle brand is seeking a buyer.
Flywheel Sports Appoints Gatorade Exec As New CEO
The new head of the indoor cycling brand served as global president of Gatorade, where she led the business through a repositioning and business turnaround.
