SGB Update Sports & Fitness
GU Energy Labs Sponsors 2017-2018 Ragnar Trail Series
GU will be on-site at the events, helping fuel the Ragnar teams who are working together to finish a course over two days and one night, pushing their limits alongside friends and a community of runners
Outdoor Retailer Parent Files For IPO
Revenues in the sports trade show industry sector, which includes Outdoor Retailer, Surf Expo and Interbike, grew at a CAGR of 14 percent from 2014 to 2016.
JanSport Collegiate Licensed Apparel Faces Layoffs
VF Corp. is eliminating 380 jobs due to the closing of its apparel decoration operations. The layoffs are related to its JanSport Collegiate Licensed Apparel business, which will be winding down business over the coming months.
Rawlings Renews Licensing Agreement With NFL
The new agreement went into effect on April 1, 2017 and will give Rawlings continued rights in categories such as footballs, portable chairs, canopies, coolers, tables, softees and slow cookers.
Pearl Izumi To Sponsor USA Triathlon
Pearl Izumi will outfit the elite athletes on the USA Triathlon and USA Paratriathlon National Teams with cycling apparel to wear at ITU events and for training purposes.
Sports Direct Completes Sale Of Dunlop
Sports Direct completed the sale of its Dunlop business to Japan-based Sumitomo Rubber Industries for $137.5 million.
Dick’s Sporting Goods To Open Six New Stores
The retailer will celebrate the opening of stores in Colorado, Missouri, New York and Texas
Reebok Unveils Sustainable Products Initiative
The first Cotton + Corn release will be a shoe that has an upper comprised of organic cotton and a base originating from industrial grown corn.
Fanatics To Acquire Majestic Athletic
VF Corp. said it entered into a definitive agreement to sell its Licensed Sports Group (LSG) business, including the Majestic Athletic brand, to Fanatics Inc.
NHL Players To Skip 2018 Olympics
The National Hockey League announced that it would not be sending players to compete in the 2018 Winter Olympics in Pyeongchang, South Korea.
Authentic Brands Partners With Greg Norman
Authentic Brands Group reached an agreement to take over the consumer products division of The Greg Norman Company, formerly known as Great White Shark Enterprises. The deal covers the legendary golfer’s future licensing rights and endorsement income, according to a report from ESPN. Authentic Brands will oversee a wide range of categories beyond apparel and accessories, including […]
Puma Sues Forever 21 Over Rihanna Shoes
Forever 21’s whole “business model is based on trading off of the established goodwill of reputable, name-brand companies such as Puma,” Puma said in court documents.
Oiselle Donates Sports Bras To Middle School Girls
The company plans to donate at least 2,000 sports bras in 2017, and to share educational content about how to accurately choose and fit a sports bra.
Tracksmith To Open First Retail Store
The independent running brand will open its first permanent retail space, the Trackhouse, at 285 Newbury Street in Boston on April 13.
Speedo Partners With Game Of Thrones Actress
Working with Game of Thrones star Nathalie Emmanuel, Speedo’s Make 1K Wet campaign shows runners how to swap 5K on the road for 1K in the pool.
