The Athlete’s Foot Launches Email Fan Club
The Athlete's Foot (TAF) recently launched an email fan club at www.theathletesfoot.com as part of its re-branding initiative. The opt-in program provides members with everything from product and company news to member exclusives, in-store discounts
EcoSportsBottle.com Becomes Green Supplier to USA Triathlon
EcoSportsBottle.com, which produces a line of environmentally-friendly hydration bottles and Eco Goody Bags, has signed on as an official green product supplier to USA Triathlon. EcoSportsBottle.com will offer special customized programs and a discount to
Orange 21 Launches $7.6M Rights Offering
Orange 21 Inc., which owns the Spy Optic line of sunglasses and goggles, has launched a $7.6 million rights offering pursuant to which holders of its common stock, options and warrants, will be entitled to purchase additional shares of its common stock at
Reebok Looks to Close UK Offices in Bolton
Adidas announced plans to close Reebok's UK headquarter in the city of Bolton, affecting 160 jobs. According to published reports in the UK, the move would end a 116-year association for the brand with the town…
MEDALIST Appoints Director of Marketing
MEDALIST Performance Sports Apparel, Inc. appointed David Vogrin, as its new director of marketing. The apparel company said Vogrin has extensive experience in global product marketing providing customized and strategic marketing solutions, and driving gr
Yakima Adds Two New U.S. Distributors
Yakima named two new distributors, The Hawley Company, a bicycle parts and accessories distributor in Lexington, SC and Liberty Mountain, an outdoor distributor of over 600 brands of gear and accessories based in Salt Lake City, Utah. These new distributo
REI Earns Best Company to Work For Recognition
Recreational Equipment, Inc. (REI) announced that it ranked number 12 on FORTUNE magazine’s 2009 list of “100 Best Companies to Work For.” REI is one of five organizations to be recognized on the list each year since its inception…
W. L. Gore Earns Workplace Recognition
W. L. Gore & Associates, Inc., announced it has earned a position on FORTUNE magazine's annual list of the “100 Best Companies to Work For” for the 12th consecutive year. Gore is ranked No. 15…
Riddell Sponsors USA Football
Riddell has become the official football helmet and protective equipment partner for USA Football, the sport's national governing body on youth and amateur levels, and its 2009 Junior National Team. The three-year partnership (through 2011) with USA
RECALL: Saris Stationary Bicycle Trainers
Saris Cycling Group of Madison, WI, is voluntarily recalling certain models of stationary bicycle trainers, under an agreement with the U.S. Consumer Product Safety Commission. The trainers are a frame that converts regular bikes into stationary bicycles.
Gaiam Named Licensee for Biggest Loser
Gaiam, Inc. has entered a new licensing deal to become the exclusive licensee for all The Biggest Loser fitness accessories for the next three years. The branded accessories will be integrated into each successive season of the show, beginning with Season
GU Energy Labs and Carmichael Training Systems Partner Up
GU Energy Labs and Carmichael Training Systems announced a new partnership beginning in January 2009. Under the terms of the multi-year agreement, GU will become the Official Nutrition Supplier for Chris Carmichael and Carmichael Training Systems, the coa
KEEN Creates New Global Business Development Position
KEEN Inc., announced the appointment of Troy Ballard to the newly formed position of VP of Global Business Development. This role essentially replaces the traditional VP Sales Role to take into consideration the emerging dynamics of the global market…
The Apparel Group Selects CenterStone’s iVendix
CenterStone Technologies, Inc. announced that The Apparel Group has selected the company’s iVendix software application to launch in 2009. When it is “live” later in 2009, iVendix will provide the Enro and Foxcroft brands of The Apparel Group with a busi
Mizuno Introduces ‘Gender Engineering Technology’
Mizuno has introduced Gender Engineering, a running technology designed to deliver a “perfectly tailored and individually engineered shoe for both men and women,” resulting in optimal fit, feel, and performance…
