TSA to Sponsor BEST Soccer and Basketball Tournaments
The Sports Authority has signed an agreement with Blue Entertainment Sports Television (BEST) to return as presenting sponsor of national Kick IT 3v3 soccer tournaments and Hoop It Up three-on-three basketball tournaments…
Element 21 Supports Dealers with TV Ads
To support its North American retailers, which include Bass Pro, Cabela's, Academy, West Marine, Sportsman's Warehouse, Gander Mountain and distributors, Element 21, has launched a $250,000 TV advertising campaign…
Inside-Out Sports Becomes Title Sponsor of Triathlon
Inside-Out Sports, which operates two triathlon stores in North Carolina, was named the official title sponsorship of the Inside-Out Sports Triathlon Series, which is one of the largest and oldest statewide triathlon series in the country…
Element 21 Supports Dealers with TV Ads
To support its North American retailers, which include Bass Pro, Cabela's, Academy, West Marine, Sportsman's Warehouse, Gander Mountain and distributors, Element 21, has launched a $250,000 TV advertising campaign…
NexCen to Open First Shoebox New York Store in Caribbean
NexCen Brands, Inc. announced the opening of the first Shoebox New York franchised store in Aruba. The store opened in Palm Beach Plaza in Aruba under an existing master franchise agreement with Shogun Trade International N.V…
Hanesbrands Orders Hemp Based Fiber for Testing
A Canadian textile development company said it received an order from Hanesbrands Inc. for 10,000 pounds of hemp-based fibers for use in a full scale trial that will use German processing equipment…
Peak Performance Sponsors 33rd America’s Cup
Peak Performance has been named the official clothing supplier of the 33rd America’s Cup. Previously the sport fashion company has supported boats in the Whitbread Round the World Race, and in September Peak Performance was one of the main sponsors
American Hunter Names Browning Maxus Shotgun of the Year by American
NRA Publications recently announced its selection for its Golden Bullseye Awards for the finest products available in the shooting sports industry…
Freedom Group Acquires Barnes Bullets
Freedom Group, Inc. through a wholly owned subsidiary has entered into a purchase agreement to acquire certain assets of Barnes Bullets. The transaction closed on Dec.31, 2009…
Golf Rounds Soar in November
According to Golf Datatech, rounds for the US were up 15.8% in November versus the year-ago month. In November 2008,
rounds were down 6.7% from 2007. On a YTD basis so far in 2009, rounds are down -0.2% from 2008…
Icebreaker to Sponsor New Zealand Olympians
Icebreaker, the New Zealand merino wool apparel company, has been named the 'official base layer supplier' of the 2010 New Zealand Olympic Committee…
Primaloft Teams with Sitour on SmartPhone Campaign
PrimaLoft has teamed with the ski resort advertising firm Sitour USA to offer skiers and boarders an opportunity to download mountain trail maps direct to their smart phones by texting PrimaLoft brand messages to a dedicated phone number…
Consumers’ Short-Term Outlook Improved in December
Consumers expectations for the next six months improved to their highest level in two years in December, even as their view of current conditions deteriorated and remain near a 26-year low, according to The Conference Board Consumer Confidence Index…
Ski Market Files for Bankruptcy Protection
Ski Market, a retailer of outdoor products and winter sports gear with headquarters in Wellesley, MA, filed for Chapter 11 bankruptcy protection. In court documents, Ski Market's president and chief executive, Andrew Ferguson, said the company had be
ComScore: E-Commerce Holiday Sales Rise 5% Through Christmas Eve
ComScore said e-commerce sales rose 5% from Nov. 1 through Christmas Eve, to $27.8 billion from $25.8 billion. From Black Friday through Christmas Eve, sales grew 3.5%…
