Under Armour And Universal Athletic Founders Honored By NSGA
The Sporting Goods Industry Hall of Fame will induct Larry Aasheim of Universal Athletic and Kevin Plank of Under Armour as its 2017 class.
Vie Active Enlists White Cloud Communication
Vie Activewear, a performance-driven, fashion-forward brand, enlisted the support of local boutique communications firm White Cloud Communication for public relations support – effective immediately.
FESI And House Of Sport Address European Sporting Sector
The Brussels-based House of Sport and FESI organized a “State of the Art” Symposium called “Physical Activity: Tomorrow’s cure.”
NCAA Moves Championship Events From North Carolina
The National Collegiate Athletic Association (NCAA) issued it will move all 2016-2017 championship events out of the state of North Carolina due to the HB2 ‘bathroom’ law.
Salewa Hires Perpetual Motion NW
Salewa, the Bolzano, Italy-based technical mountain brand for vertical, high alpine and alpine lifestyle pursuits, hired Perpetual Motion NW as the brand’s Pacific Northwest sales representatives.
Bill Nye The Diamondback Guy
Diamondback Bicycles introduced a series of educational cycling videos and articles featuring acclaimed educator and TV personality Bill Nye.
Brooks Running Awards Grants To Underfunded High Schools
Brooks Running selected 25 underfunded high school running teams as recipients for its 2016 Brooks Booster Club grants.
SFPRC Adds Former 24 Hour, Lifetime VP To Board
The Sport & Fitness Professional Resource Center brought on Dr. Kevin Steele to chair its Advisory Board.
Petzl Awards AMGA Scholarship To Naz Ahmed
The American Mountain Guide Association (AMGA) 2017 Petzl Scholarship will go to Naz Ahmed, who will utilize the scholarship to pursue an AMGA Rock Guide Course.
Nike, NFL Unveil ‘Color Rush’ Uniforms
Nike, in collaboration with the NFL, unveiled this season’s ‘Color Rush’ uniforms, which will be worn only on special Thursday night games throughout the fall and winter.
Salt Life Opens West Coast Flagship Store
The Jacksonville, FL-based lifestyle brand opened the store in San Clemente, CA over the weekend and plans to open a store in Huntington Beach later this year.
Vibram Makes Multi-Year Commitment To U.S. Manufacturing
In 2016 alone, Vibram has invested $6 million for new machinery and machine upgrades to ensure modern capabilities, innovation and institutional knowledge remain in the U.S.
Utah Congressional Candidate Champions Rec Economy
Doug Owens, who is the first non-incumbent Congressional candidate backed by Outdoor Industry Association, made promoting outdoor recreation the third plank of his campaign for Utah’s fourth Congressional district.
Waterville Valley Breaks Ground On Major Expansion
The New Hampshire resort’s fourth ownership group has begun work opening up 45 acres of new ski trails in the largest expansion in 30 years.
Greg LeMond Launches Carbon Fiber Venture
The three-time Tour de France champion is partnering with Oak Ridge National Laboratory to bring low-cost carbon fiber production to global markets.
