Do Athletes Need A Degree?
The University of Phoenix and Morning Consult released new data showing that a majority 57 percent of Americans believe professional athletes should earn a college degree.
Vista Outdoor Head Joins NSSF Board
Vista Outdoor’s recently named President of Shooting Sports, Robert J. Keller, joined the National Shooting Sports Foundation (NSSF) Board of Governors.
Nike Plans To Get Kids Moving This Fall
Nike released a video in conjunction with its corporate plans to get 12 million kids active and playing.
Turtle Fur Donates More Than $4,000 To NPCA
The Vermont-based headwear and accessory company collaborated with the NPCA on a multi-use tubular neck product, with all proceeds being donated to the NPCA.
Pensole To Produce Unscripted Sneaker Design Series
Pensole Footwear Design Academy put out a casting call for an unscripted competition series in which young designers from around the world compete to design original sneakers.
Perry Ellis Signs Original Penguin Footwear License
Perry Ellis entered into two license agreements with BBC International LLC for the design, production and distribution of an Original Penguin by Munsingwear men’s, boys and layette footwear.
Chaco Partners With National Park Foundation
The outdoor footwear brand made a $50,000 donation to fund the Foundation’s education, preservation and conservation initiatives across the National Park System.
Adidas Outdoor Alpinist Attempts Speed Ascents
Don Bowie, 46, will attempt five documented speed ascents combining climbing, running and biking on mountains in Argentina, Italy and the U.S.
Eastbay Launches App In Tandem With Catalog
The app includes the Eastbay Lens, which makes use of image recognition and augmented reality to allow users to scan physical pages of the Eastbay catalog and reveal videos, stories and products.
Avant Enterprises To Debut E-Bike Line At Interbike
The Populo e-bike line will be available for prospective dealers to view and test ride at the 2016 Interbike Trade Show.
Industrial Revolution Makes Inc. 5000 Fastest-Growing List
Industrial Revolution, a Seattle manufacturer of outdoor accessories, was recognized as one of the fastest-growing private companies in the country by Inc. magazine.

Apple Adds Women’s Cycling Emojis
The recognition of women’s cycling has officially reached the masses as Apple added a selection of women cyclists to its emoji bank for iPhone users.
Les Mills Moves U.S. Headquarters To Chicago
With offices previously in Baltimore and San Francisco, the company’s decision to consolidate office locations was based on the proximity to current and potential customers.

Nautilus Adds Virtual Reality By RunSocial
Nautilus Inc., a fitness equipment manufacturer, will debut a partnership with RunSocial on its new treadmill.

Under Armour Gets Its New Headquarters
The Baltimore City Council voted on Monday, September 19, 2016 that all all bills related to the Port Covington project — the renovation of a port neighborhood that will house the new Under Armour headquarters among other businesses, houses and more — which included the approval of a $660 million tax increment financing (TIF) package.