SGB Update

Genesco To Sell SureGrip To Shoes For Crews

SureGrip markets occupational footwear under a portfolio of brands including New Balance, Caterpillar, Dockers, Lila, Merrell, Aerosoles, Crocs, DC Shoes, Johnston & Murphy and Keuka.

Fitbit, Garmin Lead Fitness Wearable Gains In Q3

Fitbit, Garmin and Samsung delivered double-digit global gains in the third quarter while Apple suffered a steep decline, according to the latest findings from International Data Corporation (IDC).

Tyr Signs Olympian Jacob Pebley

Tyr Sport signed the fifth-place finisher in the 200m backstroke at the 2016 Olympic Games in Rio de Janeiro, Brazil to its roster of sponsored athletes.

Adidas Earns Top Marks For LGBT Equality

Adidas received a score of 100 percent on the 2017 Corporate Equality Index (CEI), a national benchmarking survey and report on corporate policies and practices related to LGBT workplace equality.

Keen Hires Supply Chain Chief

Jens Christian Meier, formerly at Ecco, will manage and implement best practices for Keen’s value supply chain spanning from raw materials to the delivery of finished products.

Puma Signs Marc Bartra

The Spanish International who signed for Borussia Dortmund this summer will wear Puma EvoPower boots.

MSR Donates To Haitian Health Foundation

The brand, which produces outdoor water filtration and purification solutions, said it donated more than 100,000 of its Aquatabs purification tablets to help with the continuing aftermath of Hurricane Matthew.

Oakley Seals Deal With All Mammoth Resorts

The two-year partnership makes Oakley the official eyewear and goggle brand of the snow sports and mountain biking venue that includes Bear Mountain and Snow Summit.