SGB Update Apparel

Active Brands Appoints New CEO

Active Brands, the Norway-based parent of Kari Traa, Johaug, Dæhlie Sportswear, Bula, Åsnes and Sweet Protection, appointed Christophe Merkel as the new CEO of the company, succeeding Espen Krogstad. He was formerly vice president and general manager of Nike EMEA.

Adidas Forms Partnership With Peloton

Adidas said that it has formed a partnership with Peloton. Details were not disclosed but reports indicate the partnership is an apparel collaboration.

RYU Apparel To Reopen Stores

RYU Apparel Inc. said it’s planning on reopening the company’s flagship stores that have been closed due to the global COVID-19 pandemic. The reopening of the company’s Vancouver and Toronto stores is scheduled for Saturday, April 16, 2021.

New Balance and BSN Sports Partners With University Of Denver

The University of Denver Division of Athletics and Recreation announced that it has entered into a multi-year sponsorship and product supply agreement with New Balance through BSN Sports to be the official apparel, footwear and uniform provider for Pioneer athletics. 

Adidas Partners With Phoenix Rising FC

Phoenix Rising FC, the American professional soccer team, announced it had secured a six-year partnership with Adidas, which will serve as the club’s official outfitter through the 2026 season.

S&P Raises Debt Ratings Outlook On TJX

S&P Global Ratings revised its debt rating outlook on TJX to stable from negative due to expectations that the COVID-19 vaccine rollout, store reopenings and less restrictive government mandates on crowd gathering will drive higher customer traffic to TJX’s stores, propelling historical same-store sales by the end of this year.

JD Sports Acquires MIG In Poland

JD Sports said it entered into an agreement to acquire a 60 percent stake in Polish sports fashion business Marketing Investment Group (MIG), with 410 stores across nine countries in Central and Eastern Europe.

Yue Yuen Sales Vault In February

Yue Yuen reported sales rose 77.0 percent to $755.5 million in February from $426.8 million a year ago. The year-ago period was impacted by the initial onset of the pandemic.

Tilly’s Q4 Profits Climb 41 Percent

Profits at Tilly’s Inc. jumped 41.3 percent in the fourth quarter ended January 30 as sales rose 3.2 percent. Results exceeded Wall Street’s targets.