SGB Update Apparel
Dick’s SG Partners with Outdoor Channel Around Hunting Season
Dick's Sporting Goods is gearing up for the 2013-2014 hunting season by partnering with Outdoor Channel to launch its seventh annual Gear Up and Go sweepstakes, which will run during the entire month of October…
ISPO’s New Online Platform Helps Brands Conduct Market Research and Social Media Campaigns
ISPO has launched ISPO Community, a year-round service designed to provide retailers, manufacturers and suppliers in the sporting goods industry a completely new approach to conducting opinion polls, market research and social media campaigns…
National Parks Service Goes Dark
Because of the shutdown of the federal government caused by the lapse in appropriations, the National Park Service closed all 401 national parks and even its web site Tuesday. The NPS estimates visitors spend $76 million a day in communities adjoining it
Loudmouth Golf Grants License to iZone Group
Loudmouth Golf has granted a license to Zone Group to launch a line of colorful sports and lifestyle sunglasses and accessories to match its outlandish apparel line, which features brightly colored patterns that would make even Jesper Parnevic…
300 Turn Out for Timberland Service Project at OIA Rendezvous
More than 300 outdoor industry executives helped clean up the Tijuana River Valley Monday as part of the 15th annual Rendezvous Service Project Sponsored by Timberland…
Atomic To Launch First Ski Apparel Line
Atomic, long known for its alpine skis, is entering the apparel business for the first time in its nearly 60-year history. The Austrian ski maker said the new line will be available in European and North American stores in time for Winter 2014/15…
Benchmade Knife Launches Law Enforcement Division
Benchmade Knife Company has established a new law enforcement division to directly address the needs of law enforcement individuals and agencies…
Patagonia Appoints VP of Marketing
Patagonia Inc. announced the addition of Joy Howard to its senior management team as vice president of marketing, effective Sept. 23, 2013. A veteran of several Fortune 500 companies, Howard will lead the development and execution of global marketing acro
VF Corp Signs Climate and Clean Energy Agreement
VF Corporation, the parent of The North Face, Vans and Timberland, has joined BICEP (Business for Innovative Climate & Energy Policy), which advocates for innovative climate and clean energy policies. VF has also signed the Climate Declaration, which call
Balega Launches Redesigned Website and New Packaging
Balega, the performance sock brand, has launched a redesigned website that streamlines Balega’s product offering while providing a window into the brand’s unique story. The newly launched site also aligns with the introduction of slick new soc
K2 Canada Appoints New Sales Rep for Southern Ontario
K2 Canada has named ski-industry veteran, Chris Thomson, as the new sales representative for K2 Skis in the Southern Ontario region…
PeopleForBikes Announces Latest Grant Winners
National bicycling non-profit PeopleForBikes awarded grants totaling $82,250 to help pay for ten projects that will improve the bicycling experience in nine states…
ICSC Forecasts Holiday Sales Will Outpace 2012 Rate
The International Council of Shopping Centers (ICSC) is forecasting a 3.4 percent increase in sales for the traditional November-December holiday period, even though retailers are expecting a more modest spending season…
Patagonia Opens NYC Surf Store
Patagonia opened Patagonia Bowery, the brand's first surf store on the East Coast. The store is opened at 313 Bowery in New York City…
Under Armour Hires Ad Agency to Support Women’s Push
Under Armour selected Droga5, based in New York, as its lead agency to create campaigns for women’s products…
