SGB Today Sportsmans
Winchester Launches Pet Products Line
Winchester Ammunition, a subsidiary of Olin Corp., introduced a line of pet products, the Winchester Signature series, and a brand called King Buck for U.S. consumers.
Forloh introduces Merino Hi-Loft Reversible Jacket and Vest
Forloh, the 100 percent USA-made technical outdoor brand, released its men’s Merino Hi-Loft Reversible Jacket and Vest.
Kahtoola updates Low Profile Nanospikes
“Based on the feedback from our community, customers and athletes, we identified an opportunity to make a good thing even better,” said Danny Giovale, founder and owner of Kahtoola.
Free Fly Signs Surf Icon Mark Healey to Team
Free Fly, the family-owned brand and manufacturer of performance bamboo apparel, reported it signed big-wave surfer, free diver, and spear-fisherman Mark Healey as its first surf athlete and ambassador.
Outdoor Market Alliance To Host Third Fall Denver Market Week
A collective of 25 independent sales and marketing agencies representing over 175 outdoor and active lifestyle brands, OMA will host its third fall market week series from November 13-17 and November 27 through December 2.
Leatherman Tool Launches Rewards Program
Loyalty program incentivizes customers with perks, extended warranty and exclusive content
Timberland Eyewear Drops Round Keyhole Sunglasses
Aligned with Timberland’s sustainability initiatives, the frames in this collection incorporate bio-based injected plastic and acetates, with percentages ranging from 35 percent to 80 percent depending on the style.
Costa Sunglasses’ Marlin Fly Project Rooted in Community and Conservation
In partnership with the locals of San Carlos, Mexico, The Billfish Foundation and the International Game Fish Association, Costa’s Marlin Fly Project team deployed 15 satellite tags to understand and protect this understudied billfish species.
Cocona Labs Joins The Conservation Alliance
Cocona Labs reported it joined The Conservation Alliance, with its member dues “directly supporting grassroots conservation efforts and advocating for protected areas.”
Hest Introduces Down Comforter to Elevate Camping Comfort
Hest, a designer of outdoor sleep products, introduced a Down Comforter that pairs with the brands mattresses or works on its own. The company also launched in bedding products.
Meindl USA Introduces EuroLight Hunter Boot Collection
Meindl USA, the provider of Meindl’s handcrafted footwear in North America, introduced the EuroLight Hunter collection of men’s and women’s boots for various outdoor pursuits. “Our mission with the EuroLight Hunter line was to design a lightweight boot that is comfortable and reliable enough for customers to use for any style of hunt or outdoor […]
Camp365 T Model Truck Bed Camper To Hit EV-Truck Market in 2024
Camp365, the fold-out cabin camper manufacturer, announced its Camp365 T Model, its latest platform in the pickup-camper category, is scheduled to begin production in early summer 2024. Made in the USA and designed to meet the needs of electric vehicle owners looking for a truck bed option that has minimal impact on range, the T […]
Rocky 5 Watt Radio Sets New Standard for Backcountry Communications
Rocky Talkie, an outdoor communication device provider, launched its 5 Watt Radio, designed and tested in the Colorado Rockies for backcountry travel and the General Mobile Radio Service (GMRS) market. Rocky Talkie’s 5 Watt Radio builds on the most popular features of the company’s Mountain Radio for battery life, durability and intuitive operation but with […]
Solo Stove To Have Float In Macy’s Thanksgiving Day Parade
Solo Stove, the home and outdoor lifestyle brand in Solo Brands portfolio, partnered with Macy’s to participate in the 97th Macy’s Thanksgiving Day Parade on November 23, with its “Igniting Memories” float depicting an outdoor campfire scene. The float scene features the Solo Stove Bonfire smokeless fire pit and creates an image of hanging around […]
Wolverine Worldwide Names Company President, New Leaders For Merrell And Saucony
Wolverine World Wide, Inc. named Chris Hufnagel as company president, promoted Janice Tennant to Merrell’s global brand president and named Rob Griffiths as global brand president of Saucony.
