New Balance to Sponsor Australian Open
New Balance signed an agreement to become the official Performance Apparel and Footwear supplier to the Australian Open and United Cup.
Nike and BSN Sports partner with The Frontier Conference
Montana’s The Frontier Conference reported it signed a five-year deal with Nike and BSN Sports to be its official conference apparel and equipment provider.
Vimazi adds pace-tuned walking shoe to collection
Vimazi released its first pace-tuned walking shoe, the Z90, which joins the brand’s road and trail pace-tuned running shoe collection.
Solo Stove partners with Snoop Dogg on Limited-Edition Collection
Solo Stove announced that Snoop Dogg will be the company’s official “smokesman” to support its mission to eliminate smoke from backyards.
Free Fly Welcomes Christa Funk to Ambassador Team
Free Fly, a performance apparel brand, added Christa Funk to its growing ambassador team. Through her photography, Funk is known for capturing the waves, surf breaks and moments in big wave surfing.
Dakine Continues Partnership with Alterra Mountain Company
Dakine reported continuing its partnership with Alterra Mountain Company as the official pack and bag sponsor for the 2023/24 winter season, in addition to supporting events, programs, staff products, and uniforms for the bike parks.
Thermowave adds Olympic skier Katia Griffiths to Athlete Team
European outdoor performance apparel company expands ambassador program
Forloh introduces Merino Hi-Loft Reversible Jacket and Vest
Forloh, the 100 percent USA-made technical outdoor brand, released its men’s Merino Hi-Loft Reversible Jacket and Vest.
Vim & Vigr Celebrates Tenth Anniversary
Launched with one style of compression socks in 2013, Vim & Vigr has grown to include dozens of styles, three compression levels, four custom fabric blends, with over 1,300 retailers worldwide.
Dynastar celebrates 60th Anniversary
As Dynastar celebrates its 60th anniversary in 2023, its new for FW 2023/24, Hybrid Core 2.0 ski construction, is touted as part of its sustainability journey.
DPS Skis Partners with Kohla
The U.S.-based ski manufacturer DPS Skis reported partnering with Kohla, the Austrian brand specializing in mountain sports equipment, to be its exclusive North American distributor of climbing skins and accessories and backpacks effective November 2023.
Baffin Drops Platform Boot Series
Baffin introduced a new women’s winter boot collection called the Wedge, which merges fashion with function. It includes two platform styles, the Geneva and Tornio.
Able Carry adds Thirteen Daybag to 2024 line
Originally made as a smaller companion to Able Carry’s Daily Backpack, the Thirteen Daybag offers a compact silhouette, maintaining its shape empty or full and is slightly taller with 13 liters of space.
Kahtoola updates Low Profile Nanospikes
“Based on the feedback from our community, customers and athletes, we identified an opportunity to make a good thing even better,” said Danny Giovale, founder and owner of Kahtoola.
Paka releases Fully Traceable, Ethically Sourced Apu Parka
Paka, the maker of alpaca apparel, launched its “ethically-insulated” jacket—the Apu Parka. The patent-pending insulation is fully traceable, ethically sourced from local ‘alpaqueros’ and proves a more sustainable future for the clothing industry.
