SGB Today

Cotopaxi Introduces Llama Fleece Jacket

Cotopaxi, the burgeoning hipster outdoor apparel company synonymous with its urban scavenger hunt Questival events, is taking its iconic llama insignia to the next level. In the new unisex Kusa Jacket, $200, revolutionary llama fleece insulation offers a fresh spin on traditional synthetics and down. According to Cotopaxi, llama wool offers a 40- to 50-degree […]

37 New Sports and Fitness Gadgets that Caught Our Eyes at CES 2016

From smart sports bras to trackable basketballs and boosted fit bands, the industry is gaining share at the global Consumer Electronics Show in Las Vegas. By David Clucas and Jahla Seppanen In the same way that athleisure is hot in fashion, so is the sports and fitness craze in electronics. Consumers want to look and […]

Protect Our Winters Lobbies Washington For Big Changes

Shifting climate and changing paradigms are driving winter advocates to Washington, led by the footprint of lobbying collective Protect Our Winters (POW). After a half dozen lean snow seasons across the West and the uncertainty of Godzilla El Niño calling for record precip and droughts alike, it’s easy to get discouraged about what climate change […]

What Not To Miss At ORWM 2016

It’s Outdoor Retailer and the week’s show is about much more than just new products. As the industry packs its bags — and perhaps a pair of skis — for Winter Market 2016 in Salt Lake City with its new, earlier dates, we take a look at few top trends and events not to miss […]

Nautilus Sponsors 2016 CrossFit Championship

Nautilus, Inc., a leader in home fitness equipment, announced that its Schwinn Airdyne will be the title sponsor of the 2016 CrossFit Fort Vancouver (CFV) Championship on January 9-10, 2016. The CFV Championship is a pairs competition for the Pacific Northwest and Western Canada’s most elite athletes. During this two-day event, 16 male pairs and […]

New Exhibitors at ORWM: Dish and Duer

Freshman Outdoor Retailer exhibitor, Dish and Duer, comes armed with stretch and style, catering to the urban commuter. Other new ORWM exhibitors featured in SGB this month include Voormi, Avatech and 4FRNT Skis.  By Courtney Holden Dish and Duer believes jeans serve a dual purpose: They should look good, but they should also perform. “Our […]

Hats Go Classic Cool, Ditching Overzealous Flash

As much fun as the glitz and tech of winter gear can be, let’s face it, hats don’t buy into the sparkle. These unsung heroes of winter take a noble step away from futuristic flash and go back to the basics. Fall/Winter 2016-2017 options opt for relaxed styles and active/chill versatility, using a hybrid of […]

I Am…SGB: Tom Fritz, VP Marketing, Marmot Mountain LLC

Tom Fritz has worked for Dow Chemical; Clorox, managing such brands as Hidden Valley Ranch salad dressing and other new product initiatives; Spreckels Sugar Company as Director of Marketing; Nestle Beverage as Business Director, Nestea; Yes! Entertainment as EVP Marketing & Product Development (toys); and Marmot Mountain LLC as VP of Marketing since 1998, when […]

DC Snowboarding Introduces Its Young Global AM Team

Think 15-year-olds can’t shred? Think again. DC Snowboarding announced its arsenal of AM riders —  a roster of next generation big names that would make even the pros quiver in their boots. DC’s AM Team will include Mons Roisland, Sebbe De Buck, Jordan Morse, Brady Lem, Jonathan Linde and Marc Salas Manosa. The company has […]

Winter Accessory Must Haves from ORWM 2016

SGB wants to make winter packing easy, so we compiled a handful of best-of products from DryGuy, Pearl Izumi, Smartwool, and more, that will keep you warm, hydrated and exploring all day. Hydro Flask The redesigned Hydro Flask 32 oz and 64 oz Growlers are a great way to transport your favorite beverages from tap […]

High School Awarded $50,000 Russell Athletic “Fight Like Dylan Award”

Russell Athletic announced Central High School in Providence, Rhode Island as the 2015 “Fight Like Dylan Award” recipient. The award, celebrating its fifth year, honors high school programs around the nation that have demonstrated inspiring determination and perseverance through sports. A distinguished panel of judges, led by former NFL coach, Tony Dungy, selected Central High […]

Legendary Ski Filmmaker Teton Gravity Research Comes of Age

Often perceived as simply the best ski filmmakers in the business, Teton Gravity Research is more deserving of recognition as pioneers in digital media and for their sheer business savvy. Any company can celebrate a 20th anniversary, as two decades of doing anything well is nothing to sneeze at. But only one company in the action sports […]

ExOfficio Infuses Urban Vogue With Purpose-Built Apparel

ExOfficio will bring a new aesthetic to Outdoor Retailer Winter Market, blending urban vogue cues with purpose-built apparel in an international wardrobe for world travelers.  One of the great forerunners of fashionable travel wear, what we might today call trail-to-table or the veritable “versatile,” ExOfficio is taking an updated approach in what the company calls […]

Athlete Profile: Meredith June Edwards Is Not Just Another Pretty Face

SGB gets inspired by an all-season athlete paving her way through ultra running, ski mountaineering and ski-mo racing…and doing it by her own creed. For many ultra runners, winter offers rest and recuperation for the next big season of 100k, six-hour races. But while these trail warriors are in hibernation, Meredith June Edwards is entering […]

PrimaLoft Stretches Insulation Offerings on Trend for Fall 2016

Primaloft stretch solutions are said to eliminate the need for repeatedly changing layers during outdoor activities.  PrimaLoft Inc. will expand its active platform with the launch of PrimaLoft Gold Insulation Active, providing breathable four-way stretch and optimal warmth designed specifically for high-output adventures in the biggest apparel trend for 2016. Engineered for activities such as […]