SGB Today

Unlocking Wearable Tech

Amid a congested category, Polar U.S.A.’s new president plans to unveil what the company has kept in the shadows for decades.

Soaking With Style

Consumers are looking for their water sandals to do more than just manage a river bed, and that includes enabling them to tackle other nearby activities as well as socialize.

Flood Relief Through Footwear

How a Fleet Feet owner became the liaison for Baton Rouge flood relief during the busiest retail month of the year.

New York Fashion Week 2016

Is the athleisure trend fading? By Jahla Seppanen New York Fashion Week began its semi-annual show September 7, and for the next week will feature more than 300 designers showcasing 2017 Fall/Winter styles. From this list, SGB has its eye on about one tenth of the collections, which have historically used sportswear or athletic inspiration […]

Godfathers Of The Club Industry Predict 2017/18 Changes

Niche workouts, gym identity and member retention will drive success ahead. By Jahla Seppanen The International Health, Racquet & Sportsclub Association (IHRSA) reported that worldwide revenue for the club industry reached $81 billion in 2015 with more than 187,000 health clubs serving some 151 million members. These numbers are growing, but two veteran names in […]

One-On-One With Brian Mecham

SGB sits down with new Salewa North America GM Brian Mecham to talk about one of Europe’s largest outdoor brand’s deliberately slow and steady pace.

2017 Outdoor Backpacks Get Smart, Simple And Sleek

Brands broaden their consumer view while tightening their designs. By David Clucas Backpacking saw a bit of upswing in 2016 thanks to flurry of media coverage over the past few years — whether it be the movies like “Wild” or a “A Walk in the Woods” or the National Parks celebrating their 100th birthday. At […]

Cory McCall and Rob Gasbarro Co-Owners, Outdoor 76

Talking beginnings, business and brews with the new faces of outdoor retail. By Courtney Holden With backgrounds in civil engineering and real estate, Cory McCall and Rob Gasbarro, co-owners of the Franklin, N.C.-based outfitter Outdoor 76, aren’t your typical industry retailers. And they’re using that to their advantage. Although they have just six years of store ownership under their […]