New Era Cap Celebrates The Start of 2019 Major League Baseball Season with “We Reign As One” Campaign
Campaign Features New Brand Ambassadors Francisco Lindor, Justin Turner, Didi Gregorius, Christian Yelich, Ronald Acuña Jr., and Jay Rock Buffalo, New York (March 26, 2019) – Today, New Era Cap Co., Inc., the official on-field cap of Major League Baseball, launches “We Reign as One,” the next chapter in a powerful and inspiring cross-cultural multi-platform campaign. Ushering in […]
Hillsound Ambassador Named National Geographic’s Adventurer of the Year
Heather Anderson is recognized for superhuman accomplishments on the trails.
Brooks Running Unveils Boston “T” Launch 6
Limited-edition shoe inspired by Boston’s transportation system and running community
Not Just Down … The Puffer Coat
In 1936 Eddie Bauer invented the Puffer Coat. The invention came about when Bauer returned from a winter fishing trip having faced hypothermia. The Jacket, insulated with down feathers, not only became popular at the time but every year since iterations are created from the most technical to high-end fashion favorites. Prices can be affordable […]
When Trash Is In Our Public Lands, It’s Everyone’s Responsibility … Granite Gear 2019 Grounds Keeper Team
“Picking up trash is addictive and a moral obligation once you get into,” said Rob Coughlin, General Manager, Granite Gear, when we sat down to talk about Granite Gear’s 2019 Ground’s Keeper Program and the brand’s recent Editor’s Choice Award from Backpacker Magazine for the 2019 Blaze 60 Backpack. When it comes to Granite Gear’s Grounds […]
You Only Get One Brain …. Trek x Bontrager WaveCel Helmets
You Only Get One Brain …. Trek x Bontrager WaveCel Helmets
Hudson Yards …The New Mall For The 21st Century
Today’s “mall” has taken on a whole new meaning with the opening of Hudson Yards — poised to become the “cultural center of Manhattan’s New West Side” a $25Billion urban complex notes the website. “The Shops and Restaurants complex is a cornerstone of a vibrant neighborhood surrounded by 14 acres of public space and new […]
Creative + Disruptive … Turning Cork Into Thread
Cork, the buoyant, little brown substance obtained from the outer layer of the bark of the cork oak. Do you know where it comes from and how it is harvested? Watch the short film here or click on the image below. Portuguese Studio Digitalab, won the Rising Star Award at this year’s Stockholm Furniture Fair […]
Shoes 53045
Exaggerated Proportions Lollipop Hues + B&W Bulbous Tiered Sole … one layer perforated | one a slice of clear bubbled plastic The Sneaker tagged to the label Shoes 53045, shown above, is proportionately out of proportion to make the foot look a size + one-half bigger than it is. Clever. The Creator, French Designer, David […]
Laid Back SoCal w/ Adidas x Kylie Jenner … Acrylic Nails + All
Kylie Jenner strikes gold again. Already at the helm of a billion-dollar business, she’s capitalized on her love of sweats and hoodies instead of power suits with her latest ca-ching Adidas collab. Following in the footsteps of Pharell Williams, A$AP Rocky and brother-in-law —”Ye”, “Yeeze”, “Konman”, The Louis Vuitton Don” — Kanye West, she debuts […]
Recycled Plastic, Is It Changing The Fundamental Problem?
“The plastic soup won’t go away by recycling plastic. We need materials that are nearer to nature, and in dialogue with nature. That’s where the solution is.” — Jan Boelen Is the trend for making products out of recycled plastic perpetuating our dependence or fundamentally changing the problem? Among designers working with waste materials, including ocean […]
The Creators … Louisville Slugger x 2020 MLB Pro Prime Bat Series
The Creators … Louisville Slugger x 2020 MLB Pro Prime Bat Series
Old Town Discovery 119 Solo Sportsman
Johnson Outdoors Introduces for 2019 the Discovery 119 Solo Sportsman a hybrid canoe with fish and hunt-specific features.
DeMarini Cracks The Code On The Hottest Topic In Baseball … Launch Angle
DeMarini bats have been at the forefront of technology and a leading force in the baseball and softball bat industry for 30 years. The brand is insanely committed to performance with a lineup of baseball and fastpitch softball bats that are different from anything on the market. We sat down with • Josh Stenzler, DeMarini […]
Look Good. Do Good … Sperry Bionic Collection
Sperry has taken the brand’s sustainability efforts one step further with the release of a new footwear collection for men, women, and kids available at retail this month. Drawing on a heritage of innovation and devotion for the sea, Sperry launched an ongoing sustainability effort, Look Good. Do Good. The campaign’s first step is a […]
