FibeRio Technology Corporation has entered a strategic partnership with VF Corporation to develop and commercialize next-generation, performance apparel fabrics leveraging FibeRio's proprietary nanotechnology…
Tag: Supplier
Enu to Sponsor American Rugby Pro Training Center
American Rugby Pro Training Center that Trovita Health Science, the makers of the Enu nutritional shake, as an official nutrition partner of the Little Rock rugby facility…
Major League Lacrosse Puts Triax Smart Impact Monitors On Athletes
Major League Lacrosse (MLL) announced a partnership to outfit players for the 2015 season with the Triax Technologies Smart Impact Monitors (SIM) to track and assess head impacts during select practices and games…
Sports Specialists Ltd. President Stephen Rogers Resigns
Sports Specialists Ltd. (SSL) has hired The Forest Group to help it search for its next president following the announcement that SSL President/ CEO Stephen Rogers will retire July 31 after more than 30 years in the post…
Sport Haley/Bette and Court Hires VP of Sales
Sport Haley/Bette & Court, a wholly owned subsidiary of publicly traded company Sport-Haley Holdings. has named Joe Westby vice president of sales for its Sport Haley and Bette & Court brands…
Counterfeit Apparel/Accessories Top 2014 Seizures
Wearing apparel and accessories again topped the listed of most seized counterfeit commodities in 2014, according to U.S. Customs and Border Protection and U.S. Immigration and Customs Enforcement’s Homeland Security Investigations…
Wenzel to Strengthen Exxel Outdoors’ Mass Business
Privately owned Exxel Outdoors definitive agreement to acquire American Rec LLC would combine two of the largest U.S.-based original equipment manufacturers of camping gear for the mass and full-line sporting goods channels…
Chums Names D’Acquisto as National Sales Manager
Chums, a Salt Lake City-based manufacturer of eyewear retainers, outdoor accessories and apparel, recently welcomed Andrew D’Acquisto as its new national sales manager…
Unifi Cites Demand From The North Face in Latest Expansion
Unifi Inc. is increasing polyester texturing capacity in the United States and Central America to support the growing demand for synthetic yarn in the NAFTA and CAFTA regions by The North Face, Ford and other customers…
Utah Bike Summit Set for Friday, April 10
The seventh annual Utah Bike Summit, which will be held Friday, April 10, is expected to draw bike brands and others to discuss, plan and promote efforts to make Utah the most bike-friendly state in the country…
PowerBar Hires New Agency of Record
PowerBar, which is facing growing competition from Clif Bar and other nutrition brands, has named the full-service marketing agency IMRE as its agency of record for social media, public relations and creative services…
Sherpa Adventure Gear Sponsors 2015 Restore Vision Expedition
Sherpa Adventure Gear has become the sponsor of the 2015 Restore Vision Expedition team that will provide free eye care from May 1-10, 2015 in the remote Upper Gorkha region of Nepal. The 24-person medical expedition…
Camelback, Ibex and Ruffwear Celebrate Earth Day with Fundraisers
In honor of Earth Day on April 22, Camelback, Ibex Outdoor Clothing, and Ruffwear are pledging a portion of online sales directly to The Conservation Alliance…
Maui Jim Signs Meb Keflezighi
Maui Jim announced that elite long-distance runner, Meb Keflezighi, who has won the New York Marathon, the Boston Marathon and an Olympic Medal, has joined its team of sports ambassadors…
MEC Signs Olympian as Ambassador
Mountain Equipment Co-op (MEC) has signed former Olympic cyclist and speed skater Clara Hughes as its newest ambassador to encourage Quebecers to lead more active…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal