Vittoria Industries Ltd. has acquired a stake in Zehus that will hasten the Italian start-up company’s launch this fall of its smart hub as well as development of new power technologies for e-bikes.
Tag: Supplier
GoPro Mountain Games Predicts Record Turnout
Participation and attendance at the 15th annual GoPro Mountain Games held in Vail, Colo. this past weekend likely will set a record, event organizers reported…
Ibex to Open Store in Denver’s Cherry Creek
Ibex Outdoor Clothing will open its third brick-and-mortar store this Fall in Denver’s Cherry Creek Shopping Center.
Technogym Releases HIPAA-Certified Mywellness Cloud
Technogym launched of a new version of the mywellness cloud compliant with the Health Insurance Portability and Accountability Act of 1996, which will enhance wellness cloud sharing for tracking fitness data.
Topgolf Grips Lamkin Partnership
Topgolf inked a partnership with Lamkin Corporation, manufacturer of premium golf grips, to be featured on men’s, ladies’ and junior clubs at each Topgolf venue.
Spartan Race Sells Stake to Hearst Ventures
Spartan Race, Inc. sold minority stake to Hearst Ventures, marking a significant foray into the live event space for Hearst, whose investments include Pandora and Buzzfeed.
Lands’ End Gets Sporty, Enters Activewear Pool
Lands’ End enters the athleisure market with a line of activewear called Lands’ End Sport, which includes items for men’s and women’s surf and performance.
Fitbit Unites Health Channels in New Corporate Wellness Program
Fitbit turned its attention to enhancing its corporate wellness initiatives, launching Fitbit Group Health.
Garneau Supports IBD With New HUB Program
Garneau released a new HUB Dealer Program that strengthens its IBD relationships through a unique formula for the new market landscape.
Under Armour Pools Fitness Data Into Personalized Shopping App
Under Armour launched UA Shop, the brand’s first mobile app that uses consumer fitness data to recommend shopping purchases.
Adidas Originals Launches Snapchat Account, Leaks New Products & Ambassadors
Adidas Originals heightened its social media presence with the launch of its Snapchat account, which allows any user on the platform to see behind-the-scenes looks at brand ambassadors and new products.
Ecore Innovates Weight Room Tile to Absorb Sound and Impact
Ecore, a company that transforms reclaimed waste into surfacing for sports and fitness use, launched its Everlast SmashTile- a performance rubber tile designed for weight rooms.
Birkenstock USA Hires Scott Radcliffe to Lead Americas Marketing
Birkenstock USA announced the addition of Scott Radcliffe as vice president of marketing, Americas.
Thule Implements Locallly Product Locator
Thule has incorporated the Locally product locator into Thule.com to help guide U.S. consumers through their purchase at a local authorized Thule retailer.
Under Armour Hires Fashion Designer to Drive Sportswear Line
Under Armour appointed fashion designer Tim Coppens to serve as executive creative director of a new collection called UAS, which stands for Under Armour Sportswear.
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