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Archives: Press Releases
Nite Ize Introduces Four Modern Evolutions of the Keychain
Boulder, Colo. – January 23, 2024 – Nite Ize, a leading manufacturer of innovative solution-based products, today launched the Medallion Key Carabiner, Medallion Key Lanyard, GearLine Mini Key Organizer and O-Series Keychain. Available at retail in February, the sleek new keychains offer easy key attachment and detachment with secure closures for confident carrying. “We love […]
Wine Cork Recyclers ReCork Launch Groundbreaking New Material to Functionally Replace Petroleum-Based Foams in Footwear
A carbon-negative alternative to fossil fuel foams, made from recycled wine corks
Revo Launches New Sunglass Collaboration with Italian Alpine Skier Marta Bassino
Plans exclusive autograph session and launch press conference at the FIS Ski World Cup in Cortina D’Ampezz, Italy on January 26th
Alpacka Launches Highest Performance Whitewater Packraft Ever
The packrafting industry leader today announced the release of the Valkyrie V3
Phantom Glide Launches Nordic Skiing Formula in North America, Europe; Expands Sales Team
Salt Lake City-based company announces new permanent base treatment optimized for cross-country skiing and adds to sales team on the East Coast and Europe
Primus Announces Fourth Year of “Service for a Reason” Program
The program encourages customers to repair their backpacking, multi-fuel and camping stoves ahead of the spring outdoor season with free replacement parts
Freeskier Lucas Wachs Signs with Blackcrows Athlete Team
Chamonix, Fance (January 22, 2024) – blackcrows, the iconic French ski brand focused on design-driven high-performance ski products and apparel, is excited to announce the newest member of the athlete team – freeskier Lucas Wachs. Lucas will be joining the team head to toe – representing blackcrows apparel, skis and accessories. Lucas, born and raised in […]
Free Fly Welcomes Nicole Gormley to the Surf Ambassador Team
Media Contact Torie Dye Purple Orange Communications torie.dye@purpleorangepr.com 614.315.2042 Photography by Free Fly Ambassador, Christa Funk Charleston, SC (January 22, 2024) Free Fly, the innovative outdoor apparel brand committed to blending performance and comfort, is thrilled to announce the newest addition to its Surf Ambassador Team, Nicole Gormley. A seasoned filmmaker, photographer, and waterwoman, […]
Altra’s Lone Peak 8 Returns with Increased Durability and Lightweight Responsive Feel
Offering runners increased protection and an improved fit on the trail.
Wiley X Announces a Brand Refresh and New Products for 2024
Brand enhances commitment to protection, performance and style
Enthusiast Hotel Collection Partners with Nocs Provisions
Binoculars Providing Top-Shelf Optics Will Be Available In-Room for All Hotel Guests, from California to the Caribbean
ASRV and Hyosung Collaborate on Activewear Brand’s New 2023 Winter Collection
Introducing new advanced cold weather base-layer apparel designed for long-lasting freshness
Deckers X Lab Releases New MAX 40 SPSK: The Ultimate Winter Warrior Boot
Featuring a premium sheepskin lining and Vibram grip outsole to combat the cold
Orange Seal Seals the Deal with Epic Rides
24 Hours in the Old Pueblo | Whiskey Off-Road | Tour of the White Mtns
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