Made in USA Small Batch Designs from Deso Known for its dedication to sourcing local materials, small batch designs, and style-driven functionality, Deso’s new line of caps breathes life into a new season of Spring adventure. Thoughtfully designed with the modern explorer in mind, Deso releases four new USA-made cap styles: Big Sur, Tamarack, Jono […]
Archives: Press Releases
Bridgedale Develops “Merino Mag +” Sock Collection – World’s First Magnetically Pairing Sock
Bridgedale Develops “Merino Mag +” Sock Collection – World’s First Magnetically Pairing Sock April 1, 2019 – Bridgedale, a global market leader in the manufacture of performance socks, has developed a solution to the age-old problem of losing socks in the wash. Using their patented “Polarity Fusion” technology they have perfected a process of twisting opposite and equal unique […]
Toray Develops New PPS Resin with World’s Highest Flexibility Level Toray Industries, Inc.
Toray Industries, Inc. (head office: Chuo-ku, Tokyo; President: Akihiro Nikkaku; hereinafter referred to as “Toray”) announced today that it succeeded in developing a new polyphenylene sulfide (hereinafter referred to as “PPS”) resin with the world’s highest flexibility level while maintaining its superior heat resistance and chemical resistance. The company plans to start proposing applications of […]
Mikaela Shiffrin’s Record-Setting Season Fuels Popularity of #LEKISHIFFRINSELFIE Instagram Promotion
BUFFALO, NY (March 28, 2019) – LEKI congratulates Mikaela Shiffrin on her most successful season yet on the 2018-19 Alpine skiing World Cup tour — most victories in a season (17); most career women’s slalom wins (40); only skier to claim the overall, super-G, giant slalom and slalom championship in one winter. Along with Shiffrin’s success […]
Osprey Expands Executive Team Hiring Julie Rich as Vice President of People
Cortez, CO – March 27, 2019 – Osprey, a leader in creating top-quality, high-performance, innovative carry solutions, is pleased to announce the hiring of Julie Rich as Vice President of People. In this newly formed position, Rich will lead the Human Resources team including talent management, recruiting and retention, compliance, and management development. “We are […]
LifeSaver Unveils Revolutionary Water Purification System
C1 offers mass water purification in a lightweight, portable package March 25, 2019 – Colchester, UK – LifeSaver®, a UK-based manufacturer of portable and reusable water filtration systems, proudly announces a brand new product that revolutionizes community and off-grid water purification. Capable of producing more than 132,000 gallons of safe drinking water at the turn of […]
Meet Meadow! Merrell’s First Ever Dog Ambassador
Name: Meadow Breed: Border Collie Location: Atlanta, GA, and all the surrounding trails! Birthday: Sept. 15, 2016 Meadow’s favorite phrase is, “Do you want to go on a hike?” Whether it is the peaks along the Appalachian Trail, or the many waterfalls in the Southeast, she brings joy to everyone that she passes. She is […]
New Era Cap Celebrates The Start of 2019 Major League Baseball Season with “We Reigh As One” Campaign
Buffalo, New York (March 26, 2019) – Today, New Era Cap Co., Inc., the official on-field cap of Major League Baseball, launches “We Reign as One,” the next chapter in a powerful and inspiring cross-cultural multi-platform campaign. Ushering in the start of the 2019 Major League Baseball season, the campaign features the iconic New Era Authentic Collection 59FIFTY® Fitted […]
Land to Sea, Warm Weather Apparel and Footwear from adidas Outdoor
Designed to go from the water to trails, adidas Outdoor spring/summer 2019 shoes and apparel provide hybrid functionality for both land and sea. Taking sustainable, reclaimed and recycled Parley for the Oceans plastic to create high tech gear made to get wet, dry quickly, and look stylish from paddle boarding to a run at the […]