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Archives: Press Releases

Mystery Ranch Employee Pack Build Auction Launches At Shot and Outdoor Retailer Tradeshows

January 22, 2020 Inside | Out Communications

Mystery Ranch announced today an Employee Pack Build program and online auction to commemorate the brand’s 20th anniversary, highlight their talented employees, and raise funds for the Station Foundation.

The Rossignol Group Officially Launches Its Respect Program, Announces Its Social And Environmental Priorities For 2020 And Beyond

January 22, 2020 Verde Brand Communications

Commitments include bold carbon reduction goals and bolstering industry-wide sustainability efforts through partnerships with organizations such as POW, MT2030, and Reforest Action.

Blizzard Introduces All New All-mountain Collection

January 22, 2020 Campfire-Collective

New core construction – TrueBlend Wood Core – delivers perfectly balanced flex for today’s real-world conditions.

Salomon’s New Stance All-Mountain Ski Collection Delivers Performance, Stability And Versatility

January 22, 2020 rygr

S/PRO HV, Shift Pro Boots, S/LAB Shift MNC 10 Binding round out Salomon launches for Winter 2020.

OGB at night

Outdoor Gear Builders Instrumental In Outdoor Industry Growth In WNC

January 21, 2020 Darby Communications

As organization expands and evolves, so does its flagship event: the Get in Gear Fest

Freeskier and LGBTQ+ Advocate Gus Kenworthy Partners With Backcountry

January 21, 2020 rygr

Backcountry is proud to announce a new partnership with Olympic silver medalist, actor, and advocate Gus Kenworthy. This is the first athlete partnership Backcountry has formed as a gear and apparel brand building its own product.

Fall 2020 Outdoor Research Shells, Insulation Built On A Foundation Of Significant Materials Advancement

January 21, 2020 Verde Brand Communications

Along with new-to-market fabric technologies, Outdoor Research unveils functional new ski collaboration with Arcade Belts.

Perfect Hydration Signs Pro Skateboarders David Loy And Dan Mancina As Brand Partners

January 21, 2020 Blaze PR

Alkaline water brand continues expansion in fitness community

Ultra Trail du Mont Blanc Champion Courtney Dauwalter Extends Partnership With Salomon

January 21, 2020 rygr

American ultrarunning star to continue as member of Salomon’s global athlete team.

Movement Skis To Launch At Outdoor Retailer Snow Show

January 20, 2020 What's Up

Names Progression Brands Group as North American distribution partner.

Unifi Introduces New Fiber Solutions At 2020 Outdoor & Snow Show

January 20, 2020 Quixote Group

Performance and sustainability continue to drive innovation

360 Adventure Collective’s Second Annual On-Snow Demo Kicks Off January 22, 2020

January 20, 2020 Darby Communications

The events provide an accessible experience for vendors to “See it, Try it, Buy it”

Darby Communications, Status Forward Announce 2020 Stand Up Partners

January 20, 2020 Darby Communications

Agencies to donate 200 hours of PR & marketing services to environmental nonprofits

Appalachian Gear Company Debuts New All-Paca Sleeping Bag Liner

January 20, 2020 Darby Communications

Lightweight liner made from 100% alpaca fiber coming Spring ‘20.

Deuter Packs Eliminate All Harmful Perfluorocarbons in 2020

January 18, 2020 rygr

German-based backpack brand completely eliminates PFCs from its product line as part of its larger commitment to sustainability.

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