ISPO Award 2020: Double victory for the ski touring brand.
Archives: Press Releases
Pomoca To Unveil “Track Your Skins” Initiative At OR Show
Experts in ski touring skins let customers learn everything about their gear.
Elan Introduces The Next Evolution Of The Award-Winning Ripstick Collection
Intelligently evolving from the existing award-winning collection, Elan applies modern-day aesthetics and core technology to create the ultimate performing freeskiing tool in the new Ripstick series for both men and women.
Welcome To The Leisure Class: TerraTrike Maverick Pushes The Envelope Of Performance And Value For Aspiring Trikers
Nation’s leading trike brand elevates entry-level to new heights.
Mystery Ranch Employee Pack Build Auction Launches At Shot and Outdoor Retailer Tradeshows
Mystery Ranch announced today an Employee Pack Build program and online auction to commemorate the brand’s 20th anniversary, highlight their talented employees, and raise funds for the Station Foundation.
The Rossignol Group Officially Launches Its Respect Program, Announces Its Social And Environmental Priorities For 2020 And Beyond
Commitments include bold carbon reduction goals and bolstering industry-wide sustainability efforts through partnerships with organizations such as POW, MT2030, and Reforest Action.
Blizzard Introduces All New All-mountain Collection
New core construction – TrueBlend Wood Core – delivers perfectly balanced flex for today’s real-world conditions.
Salomon’s New Stance All-Mountain Ski Collection Delivers Performance, Stability And Versatility
S/PRO HV, Shift Pro Boots, S/LAB Shift MNC 10 Binding round out Salomon launches for Winter 2020.
Outdoor Gear Builders Instrumental In Outdoor Industry Growth In WNC
As organization expands and evolves, so does its flagship event: the Get in Gear Fest
Freeskier and LGBTQ+ Advocate Gus Kenworthy Partners With Backcountry
Backcountry is proud to announce a new partnership with Olympic silver medalist, actor, and advocate Gus Kenworthy. This is the first athlete partnership Backcountry has formed as a gear and apparel brand building its own product.
Fall 2020 Outdoor Research Shells, Insulation Built On A Foundation Of Significant Materials Advancement
Along with new-to-market fabric technologies, Outdoor Research unveils functional new ski collaboration with Arcade Belts.
Perfect Hydration Signs Pro Skateboarders David Loy And Dan Mancina As Brand Partners
Alkaline water brand continues expansion in fitness community
Movement Skis To Launch At Outdoor Retailer Snow Show
Names Progression Brands Group as North American distribution partner.
Unifi Introduces New Fiber Solutions At 2020 Outdoor & Snow Show
Performance and sustainability continue to drive innovation
360 Adventure Collective’s Second Annual On-Snow Demo Kicks Off January 22, 2020
The events provide an accessible experience for vendors to “See it, Try it, Buy it”
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal