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Archives: Press Releases

TransRockies Launches New Gravel Stage Race In British Columbia

September 9, 2020 Verde Brand Communications

With 20 years of stage race experience, TransRockies goes ‘all in’ on gravel for 2021

Outdoor Research Adds Sespe Group As Sales Agency In SW Territory

September 9, 2020 Verde Brand Communications

Chris Morrisette and his team will represent the OR brand in California, Arizona, Nevada, and Hawaii.

America’s Best Travel Ball Players To Compete In Wilson Premier Classic

September 9, 2020 Doe-Anderson

Top prospects include sons of three former Major Leaguers and players from Chicago White Sox ACE program

Elan Skis Prepares For Winter Season With Digital Tools And Support For Retail Partners

September 9, 2020 Elan Skis

Legacy brand navigates current times with collaboration and opportunity

Tecnica Group Amplifies Buying Experience With NuOrder

September 9, 2020 Soar Communications

Blizzard, Nordica, and Tecnica makes the switch to use NuOrder’s innovative B2B platform

State-of-the-Art Design With Nature’s Toughest Material: PMI’s Stanley Brand Introduces The Titanium Series

September 8, 2020 Momentum Media PR

Built for ultimate endurance with sophisticated style, Stanley launches the world’s lightest Titanium drinkware series, exclusively available at REI, a specialty outdoor retailer and the nation’s largest consumer co-op

The One Where Igloo Announces A New “Friends” Themed Playmate Cooler

September 8, 2020 Master Plan Communications

Katy, TX, September 8, 2020 – Rachel, Ross, Monica, Chandler, Phoebe and Joey have a new friend: The Igloo Friends Playmate. With this special-edition cooler from Igloo and Warner Bros. Consumer Products, fans of the hit TV series “Friends” can go from binge-watching their favorite show indoors to showcasing it outdoors. For more information go […]

In Purple Mountains, Snowboarder Jeremy Jones Searches Swing States For A Path Forward On Climate

September 8, 2020 Meteorite PR

Documentary premieres on September 16, as part of Protect Our Winters’ effort to unify and guide the 50M strong Outdoor State to vote

ORCA Coolers Expands Offerings For Fall 2020 With Vino Tumbler And Soft-Sided Coolers

September 8, 2020 Verde Brand Communications

New wine tumblers and soft-sided coolers are customizable and designed for adventure.

Altexa & GHS Holdings Announce Launch Of HDry Brand In North America  

September 8, 2020 What's Up

HDry: a step forward in ‘direct lamination’ membrane technology for waterproof outdoor performance products

Addaday Welcomes Four-Time Obstacle Racing World Champion Amelia Boone To Its Roster Of Elite Athletes

September 8, 2020 Addaday

Addaday helps the full-time lawyer, elite amateur athlete recover from sport and life

Envoy B2B Partners With Julbo Eyewear To Shift To A Modern Digital Approach For Their Retailers

September 3, 2020 1 Bold Step LLC

Envoy B2B is excited to welcome Julbo as a new client in efforts to assist in building strong and successful relationships between their brand and their retailers

57Hours Partners With First Descents To Encourage Continued Outdoor Adventure Among FD Alumni

September 3, 2020 Purple Orange LLC

New York, NY, September 3, 2020 — 57Hours is thrilled to announce a new partnership with First Descents to facilitate discounted access to guided adventures to all First Descents community members. 57Hours, the platform that connects individuals with certified guides for outdoor adventures, strives to provide a service that makes it easy for everyone to […]

Article One Unveils GTGlass Collection with Ciele Athletics In A Performance Driven Collaboration

September 2, 2020 Outside PR & Marketing

Flint, MI, September 2, 2020– Article One, the independent eyewear brand based in Flint, Mich., today announces the Sept. 3 launch of the GTGlass collection in collaboration with running brand Ciele Athletics™. In homage from one style-driven brand to another, the AO X Ciele GTGlass is inspired by retro sport aesthetics and merges Article One’s […]

Feetures Enters The Bike Lane With Its First Cycling Sock Collection

September 2, 2020 Darby Communications

The renowned performance sock company shifts gears into a new market

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SGB Today

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