Zevo Golf's clubs were known for their distance but the company's marketing came up short. Outgunned by bigger companies with much bigger advertising budgets, the Temecula, CA maker of golf clubs, drivers and accessories found itself in the
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Quick, Before They Get On Solid Food…
With the LeBron James endorsement deal saga now over, it’s time to get down to the serious business of signing up athletes before they garner the attention of adidas’ Sonny Vacarro…
Adidas Sees Q3 Pickup in U.S…
The CFO at adidas-Salomon AG hinted on Tuesday that the company expects stronger fourth quarter sales in sales in the U.S. fueled by higher third quarter orders. Chief Financial Officer Speaking at a conference in Frankfurt, CFO Robin Stalker said that t
GBMI Names John Lewis Vice President of Marketing
Global Brand Marketing, Inc., owner of Pony International and Dry-shoD, and global footwear licensee for Diesel, XOXO, Nautica and Mecca, has named John Lewis as Vice President of Marketing for GBMI. Mr. Lewis will be responsible for overseeing all aspect
Warren Sapp Takes Game to Team Jordan
Jordan, a division of Nike, Inc., announced the addition of six-time Pro Bowl defensive tackle Warren Sapp to Team Jordan, the elite group of professional athletes hand-picked by Michael Jordan to represent the Jordan brand of footwear and apparel…
The Sports Authority Honors Vendor of the Year Award Recipients
The Sports Authority, Inc. has announced their 2002 Vendor of the Year Award recipients. The award recognizes outstanding vendor partners that took the business of sporting goods at the Sports Authority to a higher level in 2002. Vendor of the Year Awar
Yue Yuen Expanding Apparel Empire…
On the heels of its recent move to acquire 73% of apparel manufacturer Pro Kingtex Industrial Co Ltd, footwear-maker Yue Yuen is now reportedly close to a deal with Taiwanese sportswear maker Quang Viet Enterprise Co…
Reebok Issues LeBron James Concession Speech
The following statement was released by Reebok mid-day Thursday after high school basketball phenom LeBron James signed an endorsement deal with Nike late Wednesday night:
While we believe LeBron James would have been a tremendous asset to
Finish Line (Q1 Report Week 0313)
- Stores average 5951 square feet. Stores opened during 2003 averaged 4800 square feet.
- Now plans to open 50 doors in 2004. This will result in an increase in square footage of 7% – 8%.
- Typical store carries 600-700 styles and 10,000+ pai
InSport Appoints Fleshman as Director of Sales
InSport International has announced that Gary Fleshman has been selected as the new director of sales. Fleshman held numerous sales positions with Nike…
Yue Yuen Buys Stake In Sportswear Maker
Sports shoe giant Yue Yuen Industrial (Holdings) Ltd on Friday announced it has bought a 73% stake in sportswear and casualwear maker Pro Kingtex Industrial Co Ltd. The deal is reportedly worth $3.8 million…
OP Signs Infant Furnishings License
Ocean Pacific Apparel Corporation announced it has formalized a licensing agreement with California-based Crown Crafts Infant Products, Inc., a leading infant furnishings and accessory veteran with 25 years in the business and established department, mass
GolfGear International Names Three New Sales Reps
GolfGear International has appointed three new sales reps, all veterans of the golf industry. Chris Holiday, senior vice president of sales and marketing, annonced the additions. Bill Blake will cover North Carolina, Ken Dudley will be responsible for C
Thailand’s Largest Shoe Exporter Expects Double-Digit Growth
Despite limited growth in the global footwear industry in the first three months of this year, the Pan Group, Thailand's largest shoe exporter, is still confident of achieving double-digit revenue growth this year. The Pan Group, with 56 subsidia
Callaway Could Exit Golf Ball Operation
Shares of Callaway Golf Co. got a bump Friday after an analyst speculated that the Carlsbad-based company will soon outsource its money-losing golf ball operation or shut the factory down completely…
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