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EXEC: Citi Survey Finds Adidas’ Brand Perception Catching Up to Nike

Citi Research’s latest quarterly Global Sporting Goods Survey found that Nike out-ranked Adidas in terms of intent to purchase and is the athletic brand consumers perceive as the most innovative in North America. However, Adidas tied Nike for the highest Net Promoter Score (NPS) among athletic brands in June, highlighting the popularity of Adidas’ Terrace franchises

EXEC: Nike Inc. CEO Expects $1 Billion Hit from Tariffs; Sees Turnaround Progressing as Planned

Nike, Inc. continues to face headwinds in its turnaround efforts, including an estimated $1 billion hit from tariffs. However, the company’s first-quarter guidance came in better than expected. Nike officials told analysts that its steps to reengage wholesale partners are paying off, with holiday bookings up. Shares of Nike in mid-day trading Friday, June 27, were up about 17 percent.

Nike, Inc. Nominates Former Lego CEO for Board Seat

Jørgen Vig Knudstorp, former president and chief executive officer of the Lego Group from 2004 to 2016 and current deputy chair of the Lego Foundation, is expected to replace Cathleen Benko, a former Deloitte executive who is retiring from the board.

Nike Board Member Plans to Retire from Board

Cathleen Benko, a former leader in Deloitte’s “Digital Giants” practice, plans to retire as a member of Nike’s Board of Directors, effective as of the company’s 2025 annual meeting of shareholders.

Report: Nike to Delay Launch of NikeSkims

Reuters is reporting that Nike’s launch of its planned NikeSkims activewear brand in the U.S. has been delayed as the two companies work to get the product right, according to a company spokesperson.

EXEC: Nike Faces Needham Price Target Cut on Slow Recovery

Needham analysts trimmed their price target on Nike to $66 from $75 amid ongoing weakness in brand momentum and a slower-than-expected path to recovery. Needham’s Tom Nikic wrote, “NKE still faces headwinds from rationalizing over-supplied product franchises (Jordan, Dunk), brand heat still appears to be lukewarm, and they now have tariffs to contend with as well.”