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Nike Mourns the Loss of Ambassador Athlete Kelvin Kiptum

Kelvin Kiptum, who shattered the Chicago Marathon course record in only his third marathon in October 2023, tragically died Sunday in a car accident. Nike wrote on their website that Kiptum was “an inspiration to countless athletes and fans around the world.”

Andy Campion Departs Nike, Heads Back to School

Nike’s managing director for strategic business ventures, Andy Campion, leaves the company, effective April 5, 2024, to help develop the UCLA Sports Leadership and Management Program at UCLA Anderson School of Management.

Tiger and Nike Confirm the End of an Era

Tiger was at the end of a ten-year, $200 million deal he signed with Nike in 2013. Along with his announcement on X, he uploaded a photo of himself with his mother, Kultida, and Nike Founder Phil Knight.

Nike to Undergo Layoffs, Cost-Cutting Amid Weakening Sales Outlook

Nike, Inc. reported earnings in its fiscal second quarter ended November 30 topped analyst expectations but also announced a  program to cut costs by about $2 billion over the next three years, including through layoffs, as it sees a “softer” sales outlook for its fiscal second half.