<p>New Balance announced the launch of “Change the Game,” a new baseball campaign featuring MLB and NB Baseball athletes Dustin Pedroia and Ubaldo Jimenez that highlights their inspirational stories of athletic achievement in the face of doubt or adversity..</p>
<p>Life Fitness, the fitness equipment maker, has signed Valcke Services BVBA as its exclusive distributor in France…</p>
<p>The National Sporting Goods Association said this year's team Dealer Summit track will include four specific sessions aimed at helping team dealers succeed in their business throughout the years ahead…</p>
<p>Rocky Brands, Inc. announced sales for the fourth quarter ended Dec. 31, 2010 increased 8.2% to $66.7 million versus net sales of $61.7 million in the fourth quarter of 2009. The company reported net income of $3.0 million, or 41 cents per diluted share,</p>
<p>Sierra Trading Post (STP) will become the first major outdoor retailer to try and leverage its fan base on Facebook by opening a store on the site that will make it easier for its fans to buy, share and virally promote its products on the social networkin</p>
<p>Lululemon athletica, inc. is relocating its corporate headquarters to Kitsilano, the Vancouver community where the company started. The fast-growing maker of yoga-inspired apparel said it expects to complete the purchase of its Global Store Support Centre</p>
<p>The 8th Annual Whitewater Symposium will be held Oct. 12–14 at Rock Island State Park near Sparta, TN, home waters for Jackson Kayak. New for this year, the whitewater paddling symposium will actively focus on attracting dealers and distributors. The symp</p>
<p>Kigo footwear has added Gustavo LaGrave as its newest outside sales representative. Acting as an independent contractor for the company, LaGrave will work to expand sales in the Midwest and Eastern half of the U.S… </p>
<p>Under Armour Inc. unveiled its “Innovation Lab” at its Tide Point headquarters in Locust Point, MD, according to the Baltimore Business Journal. On hand for Tuesday's ribbon-cutting were CEO Kevin Plank along with Baltimore Mayor Stephanie Rawlings-B</p>
<p>Gerber Legendary Blades raised $20,000 for the Boy Scouts of America by selling its new at the SHOT Show in Las Vegas over the course of the four-day show… </p>
<p>Chris Fowler, Kirk Herbstreit and Lee Corso – ESPN's “College GameDay” team – each have endorsement deals with Nike Inc., according to a report in The New York Times…</p>
<p>Foot Locker, Inc. said its board of directors declared a quarterly cash dividend on the company's common stock of 16.5 cents per share, which will be payable on April 29, 2011 to shareholders of record on April 15, 2011. This dividend represents a 1</p>
<p>Head N.V. is offering to sell nearly 200 million new shares, or more than double its existing number, to existing shareholders at a nominal value of €0.01 each at an issue price of €0.05 per offer share… </p>
<p>Feel Golf Company, Inc. announced that it had successfully completed the acquisition of Pro Line Sports effective Feb. 11, 2011…</p>
<p>La Jolla Group announced a landmark partnership with the world's leading skateboarding website and facility, The Berrics, founded in 2007 by professional skateboarders Eric Koston and Steve Berra. The two will retain full control and ownership of The</p>