Under Armour Inc. unveiled its “Innovation Lab” at its Tide Point headquarters in Locust Point, according to the Baltimore Business Journal. On hand for Tuesday's ribbon-cutting were CEO Kevin Plank along with Baltimore Mayor Stephanie Rawlings-Blake and other city and state officials. Georges St-Pierre, a mixed martial arts fighter endorsed by Under Armour, also attended the event.

The lab allows Under Armour to design, test, and modify new apparel and footwear without having to send the products off-site. Featuring an OptiTrack motion capture camera, environmental chamber, high speed camera, and materials testing lab, the space will test products like Under Armour's latest product, the e39.

The e39, a body suit set to be revealed at the NFL combine in February, will measure the heart and breathing rates of athletes during rigorous physical training.

“It offers an opportunity to build the world's best product with no restrictions on us,” Kevin Haley, senior vice president of sports marketing for Under Armour, told the Baltimore Business Journal.

The lab is housed inside the Cheer Building, a 140,000-square-foot refurbished warehouse adjacent to Tide Point. Under Armour announced in January it reached a deal to acquire the entire Tide Point business park for $60.5 million.