Cabela’s Adds Eva Shockey to Brand Ambassador Roster
Cabela's announced it added TV sportsman personality Eva Shockey to its pro staff roster of brand ambassadors…
Trek Says New Platform Will Help Dealers Compete Online
Trek has unveiled a new e-commerce platform designed to make its brick-and-mortar retailers more competitive in an increasingly digital marketplace…
Smith Names Ben Cruickshank to Marketing Communications Post
Smith, the maker of eyewear, goggles and helmets, has appointed Ben “Benny” Cruickshank as sport channel communications manager and Tim Weisser as West Coast sales manager for its Sports/Outdoor Lifestyle channel…
Nike Signs Top Two NBA Draft Picks
Nike signed Karl-Anthony Towns and D'Angelo Russell, the top two picks of the recent NBA draft, to endorsement deals…
Giant USA Tells Dealers They Are Outperforming Bike Industry
Giant bicycle retailer sales grew by more than $20-million in the 12 months ended July 30 while their unit sales increased by more than 50,000, according to Giant USA's top executive…
Maxxis Signs on as Presenting Sponsor for KMC Cyclo-Cross Festival
Maxxis, one of world's largest bicycle tire manufacturers, has signed on as the presenting sponsor of the 2015 KMC Cyclo-Cross Festival in Providence, RI…
Bogs Sales Grow 18 Percent in Second Quarter
Weyco Group Inc. reported sales of its Bogs footwear brand increased 18 percent in the second quarter ended June 30, 2015, reflecting a broadening of the brand's product line beyond boots…
Utah State to Offer Degree in Outdoor Apparel and Product Design
Utah State University will become the home of the nation’s first undergraduate degree in designing and constructing outdoor apparel and products…
L.L.Bean to Open its First Kansas Store
L.L.Bean is opening of its first Kansas store, scheduled for November 2015. The new L.L.Bean store will be located at Town Center Crossing…
Firearms Background Checks Climb in July
NICS firearm background checks totaled 1,600,832 during July versus $1,402,288 a year, according the FBI. That represents a gain of 14.2 percent…
Shimano Corp. Exceeds 1H Guidance on Weak Yen
Shimano Corp. beat internal revenue forecasts in the first half ended June 30 as the weak yen fueled better than expected sales at its Bicycle Components. Sales at the company's Fishing Tackle segment also grew despite sluggish spending in Japan…
Delta Apparel Q3 Earnings Climb
Delta Apparel, Inc. reported earnings more than doubled in the first quarter ended June 27. Revenues grew 1.7 percent after excluding the recently sold The Game branded business…
SportsOneSource Group Expands Social Media Presence
SportsOneSource Group, as part of the company’s recent growth and increasing trade-consumer outreach, has expanded its social media presence across multiple channels…
Xero Shoes Appoints Former Crocs CEO as Chairman
Xero Shoes appointed former Crocs CEO, John McCarvel, as board chairman and lead investor..
Kohl’s Partners with Shay Mitchell on Athleisure Line
Kohl’s Department Stores has partnered with actress and fitness enthusiast, Shay Mitchell, on a brand new capsule collection of athleisure apparel launching exclusively at Kohl’s this back-to-school season. Named Fit to Wander…
