Granite Gear Appoints South Central Rep
Sean Meredith of Meredith Outdoors will be representing Granite Gear in the South Central region of the US (AR, LA, MO, TX)…
Kokatat Partners with E.J. Jackson and Dane Jackson
Kokatat announced a new strategic alliance with whitewater kayaking superstar Eric “E.J.” Jackson and his son and reigning Junior Freestyle Kayak World Champion Dane Jackson. The Jacksons will collaborate with Kokatat on the development of a signature whi
Costco’s Comps Jump 12 Percent in September
Costco Inc. reported that sales grew 15 percent in September, to $8.61 billion from $7.51 billion. Comps grew 12 percent with U.S. comps ahead 11 percent and international ahead 14 percent…
World Industries Parent Licenses Makaha Skate Brand
I.E. Distribution, parent company to World Industries, has reached a multi-year license agreement to produce products in the skateboard category with the iconic skateboard brand, Makaha. I.E. Distribution is set to launch their initial offering along side
Study: Almost Half of Americans Active Outdoors
Nearly 50 percent of all Americans ages six and older participated in outdoor recreation last year, according to a new study released today by The Outdoor Foundation. That equates to 137.9 million Americans. The findings are part of the 2011 Outdoor Recre
Nike Leads Forbes List of Most Valuable Sports Brands
Nike ranked first in Forbes list of the most valuable sports business brands. Nike was followed in the top-five by ESPN, Adidas, Sky Sports and Gatorade. Reebok and Under Armour also made the top-ten list…
Surfing to Become Hawaii High School Sport
Surfing will now be incorporated into public high school athletics programs in Hawaii. School sanctioned surf competitions will begin as early as the spring of 2013, under a plan announced by Gov. Neil Abercrombie, the state Board and Department of Educat
HanesBrands Names CFO
HanesBrands, the parent of Hanes, Champion and Gear For Sports, promoted Richard Moss to chief financial officer, effective immediately…
Hanesbrands to Close Gear for Sports Plant
Hanesbrands will shutter a Missouri plant that it acquired a year ago through its $55 million purchase of Gear for Sports. About 125 jobs are affected. The plant's functions are being moved to Mexico.
Nike, Adidas Rank Among Best Global Brands in 2011
Nike ranked 25 on Interbrand's 2011 Best Global Brands report while Adidas landed at 62…
Taylor Brands Hires Reps for Midwest and Northeast
Taylor Brands has hired Outtech Marketing and RJ Birchler and Associates to represent the company in the Midwest and Northeast, respectively…
Pearl Izumi Launches Minimalist Cycling Shoes
Pearl Izumi recently unveiled the new Octane SL III, which promises to bring running shoe minimalism to cyclists…
Chaco and Merrell Form Dedicated Sales Teams
Chaco and Merrell announced the reorganization of their sales forces to drive brand-specific growth and enhance service to their retail partners. As Chaco develops its 4-season offerings with closed toe footwear its need for sales support and field servic
Mission Athletecare Partners with Dwyane Wade on Launch
Mission Athletecare has partnered with Dwyane Wade on the launch of Mission Court Grip, designed to enhance traction and combat the negative effects of dusty, worn-out courts…
Everlast Launches Breast Cancer Research Campaign
Everlast Worldwide, Inc is extending its efforts to raise awareness and funds for breast cancer research through a multi-tier marketing program that offers consumers a variety of ways to get involved and join the fight against the devastating disease. Cha
