Igloo Appoints Marketing Director
Igloo Product Corporation appointed Sue Miller Payton as its director of marketing. Payton comes to Igloo from Fairway Markets, where she was vice president of marketing and chief merchandising officer for the New York grocery chain…
Jockey Launches Tim Tebow Commercial
Jockey International, Inc. launched its new television spot featuring pro quarterback, Heisman trophy winner and Jockey spokesman, Tim Tebow…
Puma’s Parent Outlines Sustainability Agenda
PPR, the parent of Puma, launched a multi-tiered new sustainability initiative led by Jochen Zeitz, Puma's CEO who last year also took on the role of PPR's chief sustainability officer. It includes a new accounting methodology that it said will
New Balance Signs Kevin Youkilis to Endorsement Deal
New Balance signed the Boston Red Sox's third baseman, Kevin Youkilis, to a multi-year endorsement contract…
Korkers Files Patent Application for Interchangeable Outsole System
Korkers Products, LLC has filed a patent application with the United States Patent and Trademark Office for a new version of its OmniTrax Interchangeable Outsole System, which dramatically improves the use of the system, while allowing the product to beco
Saucony Run for Good Foundation Awards Grants
The Saucony Run for Good Foundation, established to help combat childhood obesity, awarded grants to community-based running programs in California, Massachusetts, Minnesota, New York, North Carolina and Rhode Island…
Japan’s Amaterrace to Develop Custom eVent Fabrications
GE Energy is collaborating with Japan's Amaterrace, Inc. to create new membrane laminates for outdoor industry manufacturers. The approach will allow brands to put their label on the outside of garments and footwear using eVent on the inside. Founded
Mossy Oak Pro Staff Reaches 1000 Members
The Mossy Oak ProStaff now boasts 1000 members after witnessing substantial growth for the last few years. In 2010, Mossy Oak ProStaff members attended over 1600 events around the country…
Boathouse Sports to Sponsor U.S. Rowing Team
Boathouse Sports has been selected by the United States Dragon Boat Federation (USDBF) as the official uniform supplier of the TEAM USA rowing team…
Study: Over 60 Million Americans Considered Couch Potatoes
According to a recent study by the Physical Activity Council (PAC), more than 60 million people in the U.S. are totally inactive. That's one of the key findings of the Physical Activity Council which analyzes overall participation in sports, fitness,
2011 PEP Grant Awards Competition Opens
The U.S. Department of Education on March 29 launched its 2012 PEP Grant application process. The Sporting Goods Manufacturers Association (SGMA) called the launch a “big victory for the physical education community.”…
Allen Edmonds Rolls Out QR Coded Shoes
The new Allen Edmonds Honors Collection golf shoes features QR code technology on hang tags that can access a special video showcasing the new line's craftsmanship process, Ben Crenshaw's commentary about the Honors Collection and the line'
Charles River to Open First Store
Charles River Apparel began construction last week on its first retail store at its corporate office and warehouse in Sharon, MA. CEO Barry Lipsett told the Patriot Ledger that he hopes to have the 1,000 square-foot store open by Memorial Day…
OBIT: Nathaniel Love of Nat’s Outdoor Sports in Bowling Green
Nathaniel Howard Love III, founder, owner and operator of Nat's Outdoor Sports in Bowling Green, KY died March 19, 2011, at The Medical Center, according to an obituary published by bgdailynews.com, the website for the Bowling Green Daily News…
Highgear and Granger’s Renew USARA Sponsorship
Highgear and Granger's, both brands of Implus, have renewed their partnership with the United States Adventure Racing Association (USARA) as sponsors of the 2011 USARA Adventure Race National Championship and Regional Qualifying Events…
